The red report from SM

MANILA, Philippines - With Chinese New Year and Valentine’s Day on the horizon, consumers will literally be seeing red in a lot of fashion choices.

Red, after all, was the “it” shade that stood out in every fall collection in the fashion capitals of the world. Giambattista Valli’s scarlet, Lanvin and Calvin Klein’s tomato red, Marc Jacob’s multi red combinations, and Jil Sander’s cherry red ruled the runways, while crimson, ruby, and oxblood red numbers stole the scene at show after show.

SM brings runway red to the racks with its latest ladies collection with pieces that celebrate everything that is sexy, strong, and radiant. Paint the town red with this exciting crimson mix — from sleek, tailored numbers to figure-flaunting, sensual pieces that evoke drama, glamour, and elegance.

SM’s red collection is available at the SM Department Store.