Luxury in a jar

MANILA, Philippines - Are face creams the new It bag? Recessionary constraints have made luxury goods splurging unconscionable, but we still need to treat ourselves now and then. At P15,000 for a 45ml jar, Artistry Creme L/X is not your average drugstore moisturizer. The anti-aging cream’s potency is based upon a new approach Artistry has developed called Cell Effect that features a patent-pending blend of ingredients formulated to energize skin. What’s particularly costly is recreating Cardiolipin, a rare and unique lipid that helps generate skin renewal from within.

Clinical testings over a 12-week period showed a 99.6 percent improvement in skin clarity, 99.5 percent improvement in moisturization, and 88.6 percent improvement in smoothness. To a lesser but still significant degree, there were reductions in fine lines and wrinkles and improvement in skin tone. Artistry uses the latest in scientific breakthrough to elevate skin renewal from a jar of promise to the truth of transformation. 

Sandra Bullock, beloved American actress, producer and humanitarian, has lent her name to the brand, her first ever product endorsement. “To me, true beauty isn’t something that’ll wash off in the shower at the end of the day. It’s something that’s still there before you go to bed and when you wake up in the morning. As the saying goes, it’s inner beauty,” she says. Bullock was chosen for her unpretentious elegance, her personableness and approachability, and of course, her candid and unself-conscious beauty.

So it may be a bit expensive for something that you smother on your face — unlike a Louis Vuitton that you can have and hold forever — but if in 15 years’ time you still have the skin you have today, wouldn’t you consider that priceless?

For inquiries, call 814-8181 or visit www.amway.com.ph. — ANC