Daddy Day

MANILA, Philippines - Swatch’s fun, classic, and versatile watches are perfect for the stylish gentleman in your life — Dad.

Fatherhood changes a man in so many ways. From a life lived solely to a life lived for other souls, being a father entails love, sacrifice, and responsibility.

Some dads work round-the-clock to make sure their children will want for nothing; sometimes the desire to provide for their families will take them across rough seas, across vast oceans, away from their loved ones just so they can secure a good future for their children.

This is why the time we spend with our dads is made all the more precious. Despite the heavy responsibility that falls on a father’s shoulders to protect and provide, he still has time to soothe skinned knees, wipe away tears, and provide lessons in life that are enduring and timeless.

For a son, a father is the man he can only hope to become one day, a man who is strong, steady, brave, and wise. To daughters who grew up under dad’s protective shelter, he is the man whose qualities she will look for in her future husband: a man who is gentle and respects women; a good provider, faithful, and steadfast.

This Father’s Day, tell Dad how much you appreciate and value all the work he’s done for the family. Show your gratitude by gifting dad with a Swatch. Not only will he love the gesture, a Swatch is a great way to thank him for all the time he’s devoted to you.

There are plenty of Swatches to choose from that is perfect for Dad.

For the man who loves a touch of color, the Scuba Libres in Gorami, Voile Blanche and Bumble Dive add a splash of personality to staid workwear.

For stylish dads who love to sit back and take the weekend off by trading in dress shoes for sneakers, the Chrono Plastic Urban Jungle and Whitespeed are the ideal weekend Swatches to go with Dad’s laid back getup.

The Irony Chrono Wales, meanwhile, is versatile and can be dressed down paired with denim or jazzed up with a three-piece suit; it’s a great Swatch for the dad whose meetings take him from the golf course to the boardroom.

For the hipster dad, the Irony Chrono Leblon, with its sumptuous cognac leather band and retro eggshell dial with rounded numerals in black, is the perfect timepiece. 

Sporty dads who love bonding with their kids over hoops and goals will love the Irony Chrono in Daikanyama. The embossed alligator pattern is impressively done on white rubber straps, while its black dial with a contrasting shade of red provides a nice punch of color.

Swatch is available at Swatch Shops in Glorietta 1, Greenbelt 5, TriNoma, Alabang Town Center, SM Megamall, SM Mall of Asia, SM City North EDSA, SM City Davao, Rockwell Power Plant Mall, Greenhills V-Mall, Shangri-La Plaza, Robinsons Place Ermita, Sta. Lucia East Grand Mall, Festival Mall, Marquee Mall Pampanga, Ayala Center Cebu, Abreeza Mall Davao, SM Lanang Premier and Veranza Mall, GenSan.