Wilkins awards Mother of the Year 2012
MANILA, Philippines - Fourteen exemplary mothers were chosen from all over the country as finalists of the “Wilkins Super Mom: The Search for the Mother of the Year 2012.” The 14 mom-finalists were presented on Oct. 3 at Conti’s Restaurant, Makati. The event was hosted by celebrity mom and Wilkins user Dimples Romana.
Margarita P. Tubang, from Baguio, was chosen as this year’s grand winner. At 55, Margarita has her hands full with 11 children, including a set of twins. Margarita’s life serves as an inspiration. She took on different jobs to raise her kids and provide for all their needs. Full of determination to succeed, she is proud that she was able to send all her children to school. Some of them have even graduated college from St. Louis University, Baguio.
The award is a fitting tribute to the Filipino mother. It celebrates the diverse facets of motherhood and the role she plays in shaping the lives of the people who depend on her.
The search also personifies the spirit and values of the Wilkins brand, which is known for purity and safety when it comes to drinking water. The Wilkins brand embodies a Filipina mother’s selfless care for her family — and her commitment to the health and well-being of her loved ones.
“Wilkins pure distilled drinking water has no trace of impurities. Just like mothers, the purity of their love for their families makes them the recipient of this event,” said Wilkins group brand manager Barry del Rosario. “It is a tribute, a way of saying ‘thank you,’ for all their hardships and uncompromising love that they have bestowed on their family and loved-ones.“
“No matter how old you are, a mother considers you as her little baby. From your first step, first tooth to your first fall, a mother is always there to look after you,” added Crush managing director Rod Nepomuceno, organizer of the Super Mom Search for the Mother of the Year. “Mothers know best for their children — be it the safe water they drink, to the food they eat, the company they keep, and the discipline that they instill in them day-to-day.”
The search for the Wilkins Super Mom kicked off last May 12 in SM Dasmariñas. It toured 14 different SM malls during weekends, encouraging mall goers to nominate women in their lives who they think deserve the title “Super Mom” by writing their story in an essay format. The final leg of the search culminated last Aug. 19 in SM Novaliches.
All 14 finalists each received P10,000 in cash and a certificate of recognition, while their nominators received P2,000 each. The grand prize winner of the Wilkins Super Mom Search was awarded P50,000 cash plus a certificate of recognition, while the nominator received P5,000.
The nurturing trait of mothers and their sincere commitment to their loved ones resonate with the Wilkins brand, a product under the Coca-Cola Company, that continues to serve many households and families with water that is pure and safe to drink. Wilkins is processed according to the Code of Hygienic Practices and complies with the strictest specifications and standards for packaged water of The Coca-Cola Company, Bureau of Food and Drug (BFAD), Philippine National Standards for Drinking Water (PNSDW) and the Asian Bottled Water Association (ABWA).