A tribute to the nation's VIPs

MANILA, Philippines - Our Overseas Filipino Workers (OFWs) are our modern-day heroes, remitting billions of dollars annually and helping boost the local economy. This foreign inflow provides the country shelter from the changing fortunes of previously stable countries.

Ayala Malls honors our modern-day heroes with the VIPinoy Card, a privilege card offered to all Overseas Filipino Workers (OFW), Overseas Filipinos (OF) and their immediate families.

Any individual 18 years old and above and presently an employed overseas Filipino (OFW) or a Filipino residing overseas/balikbayan (OF) can apply for a VIPinoy card. The immediate family (spouse/children) of an OFW or OF may now apply on behalf of the OFW or OF.

So, what does the VIPinoy card give the shopper? The card offers unparalleled service and conveniences, privileges and perks in Ayala Malls and Ayala-managed Malls. They get free entrance to the VIPinoy lounges located in almost all Ayala Malls and Ayala-managed malls. During these busy shopping times, they can take a break in the lounge’s seating areas with their companion. The lounges are equipped with charging stations for their cell phones, free brewed coffee and drinking water. The lounges are also equipped with high-speed Internet connection for easy and fast browsing — if they want to check their flights or book online. And because the lounges are designed for OFWs and OFs, there is a currency exchange and remittance center, and a bayad center. There are also video-conferencing booths, which are private booths equipped with an advanced telephone technology that delivers clear and crisp image and sound, that they can use for free.

Ayala Malls treats the country’s VIPs — our overseas Filipino workers (OFWs) and overseas Filipinos with the VIPinoy Card, a privilege card that gives them access to the VIPinoy Lounge located in Ayala Malls and Ayala-managed malls.

There are VIPinoy lounges at Glorietta in Makati City, Alabang Town Center in Muntinlupa City, Market! Market! in Taguig City, TriNoma in Quezon City, MarQuee Mall in Angeles City, Ayala Center Cebu in Cebu City, Abreeza in Davao City, Metropoint Mall in Pasay City, and Pavilion Mall in Biñan, Laguna. 

Ayala Land also provides free consultation and advice from property specialists of Ayala Land International Sales Inc. representing Ayala Land Premier, Alveo, Avida and Amaia — this is a whole lot different from just reading a brochure about a property. Our OFWs can ask their questions and be given the answers right away. The Philippine Franchise Corporation provides them advice from leading retail and food franchise owners.

Who knows, by the time their Christmas vacation is over, they might decide to invest back in the Philippines. 

As for looking after their family in the Philippines, they can avail of the free consultations by Bank of Philippine Islands and ask advice on 24/7 banking, investments, housing loans, car loans, business loans, educational and insurance plans.

They also get free consultation on Globe Telecom products and packages relevant to OFWs and OFs (Globe sim cards, prepaid cards, and Globe Tattoo are available at the Ayala Malls Concierge desk)

Ayala Land property specialists answer questions from cardholders about investing in properties.

Atikha, Philcomdev, Ideals, Batis Center For Women, Inafi Phils. give VIPinoy cardholders free financial literacy, entrepreneurship, legal and psycho-social counseling. They can consult with Ekolife Homestay Ecotour or tourists traveling to different local destinations with packages that include using OFW homes as lodgings. Or if they themselves want to travel, they can get free travel and tour package advice from members of the Philippine Travel Agencies Association.

On the shopping and leisure side, VIPinoy cardholders get to enjoy special discounts, perks and freebies in over 900 participating stores across Ayala Malls through the A-Card program (privilege card program of Ayala Malls), exclusive invitation to sale events, workshops, seminars and promotional activities. They have an express lane for cinema ticket purchase across all Ayala Malls and Ayala-managed malls, and special seats are reserved for cardholders in Ayala Malls shows, concerts and events.