Cyberspace invades Rockwell
MANILA, Philippines – Poisonberry. Chromosome Bags. Indigo Baby. Punchdrunk Panda. Froufrou Fashion. Hoola Coolah. Tiptoeyjoey. Do any of these retail shops ring a bell? Ever seen them in your last mall visit? Doubt it. You can only find them in cyberspace. And there’s a whole wide world of cybershoppers who visit these shops regularly by just clicking on the keyboard, and who lap up their merchandise because they’re unique and not at all mainstream.
In the Philippines, the local Internet economy is actually thriving. The most popular portal for Filipino shoppers is Multiply.com. In Multiply, there are scores of entrepreneurs that peddle anything from bags to shoes, toys to yogurt. Even nursing wear!
The Multiply phenomenon is too popular to ignore. Hence, Manila’s most fashionable address, Power Plant Mall at Rockwell Center, will soon make it easy for everyone, Internet-savvy or otherwise, with the first-ever Multiply Artisan Bazaar on Sept. 18 to 20 at the Rockwell Tent.
Rockwell’s Multiply Artisan Bazaar is the first bazaar ever to bring together the best of Multiply.com sellers. The merchandise will cover one-of-a-kind fashion items, beauty items, knick-knacks and more. Multiply artisans that specialize in do-it-yourself products can also personalize and create their products on the spot for bazaar goers.
