Screen yourself from urban pollution

We cannot deny it — we will always do everything in our power to stay young. We care for our skin with sunblock to protect it from  harmful and aging UVA and UVB rays. Outdoors, we worry about harmful pollutants such as car emissions, industrial smoke, and acid rain. Inside the home, we avoid pollutants such as cigarette smoke and toxic cleaning products. After all, these pollutants build up over time and threaten to age our skin.

But today, there’s a third form of pollution — one you cannot see, feel, hear or smell — artificial electromagnetic waves. Generated by today’s modern communications equipment such as computers and TVs, which  transmit sound and images, artificial electromagnetic waves may be invisible, but their power and effects are very real. These waves brutally attack the skin and are powerful enough to travel through thick walls and even underground into car parks and subways. You can just imagine how easily they can penetrate and damage the skin.

According to Clarins Laboratories and Research, artificial electromagnetic waves are proven to accelerate skin aging. Exposing yourself to such pollutants even just six hours a day is enough to cause critical changes in the skin’s natural protective barrier. The result? Skin irritation, dull skin tone, and yes, accelerated skin aging.

This dangerous and invisible pollution is neither imaginary nor selective. It’s very real and affects everyone — whether you live in the countryside or city, regardless of sex, age or nationality.

Artificial electromagnetic waves may be invisible and out of sight, but the solution is very real and tangible. Thanks to Clarins, the true pioneer in anti-pollution skincare, there is now a breakthrough product to help defend your skin against this invisible pollutant — Expertise 3P, Anti-Electromagnetic Waves and Urban Pollution Screen Mist.

Expertise 3P is a new way to protect your skin every day. Its exclusive, patented formula provides both biological and physical protection. It contains a Magnetic Defense Complex that provides biological protection against artificial electromagnetic waves by reinforcing the skin’s protective barrier and stimulating skin-repairing enzymes. Its ingredients also include white tea, an anti-oxidant that boosts skin tolerance and succory dock-cress, which increases cellular energy and reinforces the skin’s natural defenses. These two special ingredients further protect your skin against all the other types of urban pollution. And lastly, to provide physical protection, it contains glycofilm, which forms a lasting invisible screen and softens the skin.

The effects of artificial electromagnetic waves are so alarming that while I was typing this article on the computer, I was spraying  the Clarins Expertise 3P on my face! If I can already do something now to slow down skin aging from this invisible nasty pollutant, why wait? What I like about Expertise 3P is that despite being so light, sheer and invisible, it serves as an invisible shield that is powerful enough to effectively protect my skin against all types of pollution. It's also easily absorbed  so it doesn’t wet or run on the skin, or create any kind of buildup. Expertise 3P has a special formula that still allows it to be compatible even with other skin care and makeup products. Just a few sprays are enough to cover every inch of your face. Although it was initially developed for women, even men, teenagers, and children will benefit from this. 

I’m really amazed how at Expertise 3P technology can give a level of protection that has never been achieved before. Imagine a spray that helps slow down cellular aging and preserves the skin’s youthful qualities. It’s the most complete protection against all kinds of modern pollution today. 

Sure, we may never find the fountain of youth. But thank goodness it now comes in a bottle.

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Clarins is available at Rustan's.