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Coca-Cola’s ambassadors of happiness | Philstar.com
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Coca-Cola’s ambassadors of happiness

Leo Balante - The Philippine Star

MANILA, Philippines - It is hard to miss any of Coca-Cola’s happiness ambassadors. For one thing, Enchong Dee, Julia Montes, Joseph Marco, and Kathryn Bernardo are four of the hottest stars of this generation. Be it in one of their top-rating television shows, or their best-selling covers or their box-office hits, the four young superstars are pretty much everywhere.

And for Coca-Cola, being a Happiness ambassador for these young celebrities doesn’t stop. In their recent commercial outings you see them doing what they do best: making other people happy.

After its milestone 100th year celebration, Coca-Cola welcomes 2013 with an encouragement to let happiness truly live on: for every Filipino to receive happiness by urging them to share happiness every day.

Taking inspiration from the success of this generation’s bunch of young superstars, Enchong, Julia, Joseph, and Kathryn are leading the youth in sharing this mindset. It is only through the active passing of happiness that we find happiness. The question “Sinong Napasaya Mo Today?” is a reminder to make someone happy every day.

Whether it’s Enchong keeping his crew relaxed with a glass of Coke, Joseph cozying it up with the fans, Julia expressing her gratitude to her lola, or Kathryn spending non-stop fun times with her BFFs, these four happiness ambassadors join Coca-Cola in its new vision for the new year: passing on the power to open and share happiness.

Coca-Cola, as the ultimate icon of happiness, believes that for people to enjoy more happiness, more happiness should also be shared. And it is made possible by actively passing it on to one another. The four happiness ambassadors embody this belief  — knowing what it really means to create happiness for other people, and how best to share it. We sat down with them where they gamely shared a thing or two about their thoughts on happiness and how, in their own little ways, they make sure to show they share it to everyone else, everyday.

You, too, can become ambassadors of happiness just like Enchong, Julia, Kathryn and Joseph. Coca-Cola is giving you a chance to share happiness with your friends. That’s why Coca-Cola teamed up once again with the proudly Pinoy lifestyle brand, Bench, the No. 1 lifestyle brand and the No. 1 ice-cold beverage go hand-in-hand in continuing the spread of happiness to Filipinos.

Now, every ice-cold Coca-Cola you buy allows you to share more happiness. With the Coca-Cola Share Happiness, Wear Happiness with Bench promo, get a chance to win P10,000 worth of Bench items, or another ice-cold Coca-Cola, instantly! One lucky winner will be drawn every hour to win a Bench shopping spree worth P10,000. Just look under the cap to find a code and text COKE <space> CODE and send to 2653.That means you can definitely share your prizes with your other friends too. This is your chance to become your own ambassador of happiness to your friends. Hurry, join now!

For more information, visit the Coca-Cola Facebook page at www.facebook.com/presidentforhappiness, the official website www.coca-cola.com.ph. Also, go on Twitter @Coke_HappyPrez.


 

 

 

COCA

COCA-COLA

COCA-COLA FACEBOOK

COLA

ENCHONG

ENCHONG DEE

HAPPINESS

JOSEPH MARCO

JULIA

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