'Sugar' Shane Mosley K.O.s dogfighters in PETA ad
MANILA, Philippines - He might not be the hometown favorite when he squares off against Manny Pacquiao this weekend, but “Sugar” Shane Mosley will be gaining fans left and right with his new anti-dogfighting ad for People for the Ethical Treatment of Animals (PETA) Asia. In the ad, the World Boxing Association welterweight super champion poses in the ring alongside the words “I Choose to Fight. Dogs Don’t. Dogfighting Is for Cowards. Don’t Do It.”
The new campaign also includes a 25-second public service announcement (PSA) for TV. In the TV spot, Mosley explains, “My opponents and I know that when we step into the ring, we choose to be there and that if we don’t come out on top, we can at least walk away. Dogfighting isn’t like that.” He concludes, “Dogfighting is dirty, it’s cruel, and it’s a loser’s game.”
Dogfighting is a vicious blood sport that leaves animals mangled and maimed. Even though it is illegal in the Philippines, dogfighting continues to thrive and is kept hidden from public view. PETA has seen dogs after they were forced to fight — they are left ripped apart, bloody, soaked in urine, unable to walk, and covered with cuts, bruises, and scars. The “losers” of these fights are often killed by their handlers.
Mosley joins a growing list of athletes and other celebrities — including Tito Ortiz, Ron Artest, Michael Strahan, Mac Danzig, Carey Hart, and many more — who have teamed up with PETA to speak out against animal abuse.
For information, visit PETAAsiaPacific.com.
