The purple hunt is on at Ayala Malls
MANILA, Philippines – Ayala Malls, the leading lifestyle dining, shopping, and entertainment destination, partners with Yahoo! in its social movement called Project Purple.
The event is aimed at fueling Filipinos’ passions by finding, sharing, and connecting to the things that matter to them through the Yahoo! Purple Hunt movement.
The Purple Hunt kicked off recently at Ayala Malls, the official venue of the Yahoo! Purple Hunt movement. Participants were asked to solve online clues and find items located around Metro Manila.
Yahoo! booths were also set up to give mallgoers a taste of the purple life through fun and exciting activities such as “Purplize” Yourself, Yahoo! Mobile Surf & Lounge Booths, Globe Broadband Tattoo Booth, Krispy Kreme Doughnut Counter and Nestle Ice Cream give-away at Market! Market!, Greenbelt, Glorietta, and TriNoma.
Purple hunters had a heyday at the Purple Hunt Tour booth. They had their photos taken and digitally enhanced to get that purple complexion.
The Yahoo! Mobile Surf & Lounge Booths provided online services. The tech savvies got frivolous with the special “Purplized” Globe Broadband Tattoo Pre-paid Kits, which were sold at the Yahoo! Purple Hunt Tour booths. “Purplized” Krispy Kreme doughnuts and Nestle ice cream were also given away.
Lucky purple hunters brought home Purple Krispy Kreme doughnuts and other Yahoo! prizes such as Canon digital cameras, Blackberry mobile phones specially designed by Pinoy artists. Grand prize is a one-of-a-kind Honda Jazz car sporting purple artwork created and masterfully designed by WeeWillDoodle.
