The first face-to-face stroller is born

Manila, Philippines - You love your baby’s smile when you take your stroll in the mall or park together. But unpredictable weather conditions, dust, heat, and harmful chemicals on the ground can cause fussiness, allergies, and even serious health problems.

Aprica, the premium Japanese brand in baby gear, introduces the Aprica Soraria Stroller, the first ever face-to-face baby stroller with a high seat of 50cm from the ground surface.

Infants have thin respiratory tracts, which is why early childhood is a critical period. Several biological systems, such as the brain, lungs, and the immune system, are still developing. Air toxins can severely impair lung function and neurodevelopment. Unfortunately, the degree of pollution babies are exposed to is higher when they are closer to the ground.

Aprica childcare engineering technology has given birth to Soraria’s considerable seat height — 50cm from the ground, where there is 10-20% lower concentration of pollutant particles.

A baby’s spine is sensitive and soft, and should be nurtured and enfolded from all sides.

A flat stroller is stressful on the spine and hips. Based on medical research, Soraria’s unique and innovative seat structure was developed to maintain the natural posture of the baby for proper spine and limb development and growth. The head and neck are protected, compression of the respiratory tract is prevented, and correct waist support is ensured so that natural movements are not hindered. The base of the thighs is also supported to stabilize the baby for minimal vibrations.

Soraria strives to create a comfortable and pleasant environment with its 50cm high seat feature that elevates the baby away from the heat, at least 2°C lower, for a cooler baby-friendly climate.

Out in the park? The Capsule Multi-hood provides protection from the direct rays of the sun and blocks more than 99 percent of UV rays. Reducing stroller perspiration also avoids dehydration, which is why Soraria’s stroller itself, the base seat, and the reversible seat are made of three-dimensional mesh and knit material.

A ventilating groove at the perspiration-prone back area keeps baby from feeling warm and perspiring, and the presence of ventilation pores at the back of the seat also provides excellent ventilation.

Visit any Baby Company outlet at SM department stores nationwide. To know more about Aprica, like it on facebook at http://www.facebook.com/ApricaPH.