Moms rice to the occasion

MANILA, Philippines - Most mothers agree that rice is an important, often indispensable, part of homecooked meals. However, most families make do with low-quality rice because of budget constraints. Thanks to Unilever’s new innovation, Knorr Rice Mate, mothers are now able to serve great-tasting rice that their families deserve while still spending within their means.

Sweet Navero relies on Knorr Rice Mate to encourage her kids to eat more rice. Made from Thai jasmine rice and pandan extract, Knorr Rice Mate improves rice by giving it the right softness and stickiness. “My kids are picky and complain about the texture of our rice so they would just finish their food,” shares this happy mom. “But with the help of Knorr Rice Mate, my kids are able to enjoy every spoonful of soft, white rice. More than the enhanced texture, the freshly harvested smell does the trick of increasing my kids’ appetite.”

Now, Sweet’s family gets to eat rice that has all the features of high-grade varieties while sticking to their budget.

With Knorr Rice Mate, low-grade rice transforms into healthier rice of world-class standards with each preparation. Apart from containing whitening, softening, and aromatic properties, the newest product from Knorr has vitamin A and iodine.

For working mom Malou Escalona, rice cooked with Knorr Rice Mate gives her peace of mind. “I know my whole family gets the nourishment they need with Knorr Rice Mate,” she gushes. “I was also amazed at how Knorr Rice Mate worked in just three easy steps, exactly how they showed it in the commercials.”

Knorr Rice Mate provides a more practical solution to buying high-grade rice at only P2.50 per packet. For instance, a kilo of low-grade rice with a packet of Knorr Rice Mate gives better value for money than a kilo of high-grade rice.

“Knorr Rice Mate has helped us stretch our food budget,” shares Melody Cabanilla.

Knorr Rice Mate is now available at leading supermarkets, groceries, and convenience stores nationwide.