Shooting the holidays

MANILA, Philippines - Canon PowerShot SX cameras are some of the most in-demand gift ideas this holiday season. 

Canon’s PowerShot SX40 HS has improved the image quality and functionality of its predecessor, the PowerShot SX30 IS. The highly specialized 24-840mm, 35x optical zoom lens automatically corrects common issues users encounter when shooting from a distance. From wide-angle shots perfect for landscape or big group shots to tight, telephoto shots for capturing unique details on tall buildings, the PowerShot SX40 can capture it all without missing a beat. 

For those who are thinking of sharing their experiences on YouTube, a dedicated movie button allows instant switch to full high-definition video at cinema-quality 24 frames per second with crisp, stereo sound. Mac users need not fret about compatibility as Canon thoughtfully ensured that the SX40 HS supports Apple’s iFrame Movie format.

The camera uses a 12.1-megapixel sensor and the new, faster, smarter DIGIC 5 image processor.

With the SX40’s Smart Auto function and Intelligent Image Stabilizer, fleeting moments can be captured faithfully and quickly as the camera chooses the best option out 78 presets. SX40 also features a quiet, high-precision focusing system and a High-speed Burst HQ mode that captures an astounding eight shots per second.

For budget-conscious the PowerShot SX 150 IS is a good choice. It is equipped with a 14.1-megapixel sensor and a 12x zoom lens. It has a large, 3.0-inch LCD and a dedicated Movie Button to record your home movies in crystal-clear high definition. Up to 32 scenes from clear skies, backlit, to sunset can be detected by Smart Auto which automatically calibrates the camera for best results. It even has the same Intelligent Image Stabilizer technology its bigger brother, the SX40, has, empowering the camera to automatically select the optimum IS for each scene whether on still or video mode.

For information, visit canon.com.ph or key in Canon Digital Cameras — Philippines on Facebook.