Clean up, pogi-style
MANILA, Philippines - These days, being pogi is more than just having naturally good looks. It’s about having the right attitude that truly makes the difference.
Leave it to Internet action star Ramon Bautista to show us what being pogi is all about. A multi-talented achiever, comedian, radio DJ, author, filmmaker, producer, UP film professor and National Peace Ambassador, he proves it’s the character and confidence that makes the man.
Nivea For Men, the world’s No. 1 men’s skin care brand, partners with Ramon Bautista to advocate this movement of being more than just looks, but also having the right attitude to go with it. So don’t just be a pretty face, be #LikeAPogi! Just like Ramon, put your personality at the forefront and charm your way to the top with wit, humor, and dashing confidence just #LikeAPogi!
So it’s no surprise that #LikeaPOGI has hit Twitter, Instagram and YouTube (Sino is Ramon Bautista’s video), since Netizens understand the new “pogi” means confidence, attitude as well as looks. To highlight this new confidence, Nivea For Men came up with improved Whitening and Oil Control ranges, now with enhanced effects to help you be a #likeaPOGI.
As part of the campaign, Nivea For Men launched the “Like a Pogi” Facebook contest: just post a video, not exceeding three minutes, showing how you are #likeaPOGI. More than P100,000 worth of prizes are at stake plus the winner gets to appear in a video with Ramon Bautista.
Now you can be #likeaPOGI and be your own “Ramon BautiSTAR” with Nivea For Men. Visit the Nivea For Men Philippines Facebook Page (http://facebook.com/NIVEAFORMENPH) and be #likeaPOGI now!
