Herald Suites holds its ground two years and counting in pandemic
MANILA, Philippines — The way things are done in Herald Suites has always been a point of pride and measure of its brand of hospitality. But the past two years have been extra challenging as far as keeping a hotel alive and its consumers engaged.
Yet, it was the best time to take stock of its core values: integrity, perseverance, caring service, fortitude and accountability, and put them to practice. This was a time to remind themselves and their customers of their vision—even when the old ways of giving in-person experiences became practically impossible.
Herald Suites' core values took on new meaning during this pandemic. Moving forward toward a better normal meant putting those core values into action, despite the dire and distressing circumstances.
The pandemic made Herald Suites staff and management mean what they valued and actively practice doing it themselves. It became a collective rallying statement: "This is who we are and this is the way we take our values to heart."
This is the central idea of the hotel's advertising campaign for 2022.
The ads identify the moments where layering a more human connection is still and always will be possible: sending a handwritten letter to a guest, finding joy and fulfillment in doing everyday solitary tasks well, guiding a senior's unsteady walk, beaming a warm and welcoming smile from afar, bringing a moment of delightful wonder to a child and keeping the old-world air of genteel hostelry even while a momentous modern age steps in.
Through this all, Herald Suites continues to make the conscious effort to hold its ground. Its ways of doing things will always be remembered and noted by guests who will continue to make it the hotel of their choice.
For more information, visit Herald Suites on Facebook and Instagram, or visit the websites:
- Herald Suites Chino Roces: https://www.heraldsuites.com
- Herald Suites Solana: https://solana.heraldsuites.com/
- Herald Suites Polaris: https://polaris.heraldsuites.com/
