Lancome’s Blanc Expert and UV Expert give endless whitening

MANILA, Philippines - For more than 10 years now, Lancôme has been the leader in whitening and anti-dark spots products, turning Blanc Expert and UV Expert as the top ranges in this field — the exceptional expression of a radiant beauty custom made for Asian women.

“In 2011, with Blanc Expert Melanolyser Spot Eraser, we highlighted a new angle on whitening expertise, combining two actions: the improvement of the elimination of installed melanin by targeting a newly identified biologic mechanism —  the melanolysis — and the moderation of the melanin production,” says Youcef Nab, Lancôme worldwide president. “Today, we go even further in interpreting more completely this biologic mechanism, what we call the M.E.L. approach. Based on this knowledge, Lancôme reassessed the evaluation of Blanc Expert Melanolyser, the star product of the range whose efficiency was not to be proved anymore. Yet, we have uncovered and clinically proved what seemed to be a dream until then: a long-lasting effect on dark spots. An exceptional result that was attested even after three weeks after women stopped using the product.”

 A high-tech Bio-Cellulose mask targets the sun-loving zone, where pigmentation disorders may be particularly visible.

Nab adds, “We are proud of our iconic Blanc Expert and UV Expert ranges, the integral whitening skincare for skin evenness and skin  protection, on which Asian women rely for the spotless and flawless beauty of their skin. Our advanced transcriptomic analyses have shown that the expression of many key genes is significantly different in areas affected by pigmentation disorders compared to non-affected areas.”

Lancome is available at Rustan’s.

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Ever beautiful hair: L’Oreal Paris takes the Filipina into a whole new level of hair care with its Ever Pure and Ever Strong lines.

L’Oreal brings specialized hair care for colored hair

L’Oreal Paris presents the all-new Hair Expertise Ever range, the 100-percent sulfate-free hair care for colored and over-processed hair. This breakthrough technology responds to the Filipina’s need for specialized hair care with superior performance.

This range is made with formulations without the harsh surfactant salts and is 100-percent free of sulfates — thus, ideal for sensitive hair.  That is why this range provides a different type of technology: semi-professional, optimal hair nourishment and protection without the harsh chemicals.

Now available in the Philippines and exclusively sold at Watsons are the Ever Pure (Ever Pure Moisture Shampoo, Moisture Conditioner, Ever Pure Moisture Deep Restorative Masque) and the Ever Strong (Ever Strong Hydrate Shampoo, Hydrate Conditioner, Deep Hydrate Deep Replenishing Masque) lines.

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Fun in the sun: Ocean Potion is your best bet to keep your skin nourished and protected this summer.

Beat the heat with Ocean Potion

Before you head out the door for the ultimate summer getaway, make sure you’re armed with a reliable sun care product to keep you and your family safe and protected all day long.

Ocean Potion is a comprehensive line of sun care products enriched with sea botanicals and antioxidant vitamins to keep your skin protected and nourished whatever time of day.  It is formulated to protect, moisturize, and enrich your skin under the scorching heat of the sun.

Whether you’re headed to the beach or going camping with the whole family, the Ocean Potion Suncare Face Potion Clear Zinc Oxide SPF 45 and Ocean Potion Anti-Aging Sunblock SPF 50 are your perfect travel companions.

For total body protection, smooth on Ocean Potion Anti-Aging Sunblock SPF 50, a broad-spectrum sun block which provides higher sun protection against UVA I, UVA II, and UVB rays.

This summer, Ocean Potion took part in the nationwide advocacy of taking pride in our country’s breathtaking and world-class sceneries by launching its Facebook promo Ocean Potion Embracing the Waves of the Philippines photo contest. The contest is open to all who would want to share their most memorable summer vacation in any part of the Philippines. For more details on the Ocean Potion photo contest, visit www.facebook.com/pages/Ocean-Potion-Philippines or www.facebook.com/WatsonsPH. Promo period is until April 6.

Ocean Potion sun and skin care range is available at Watsons and select leading beauty stores and supermarkets nationwide. It is exclusively distributed by RPG Distribution Services, Inc.