Louis Vuitton and the art of stylish travel

MANILA, Philippines - For over a century and a half, Louis Vuitton has been synonymous with the art of traveling in style. And since 1997, with the arrival of the designer Marc Jacobs, it has extended its expertise to women’s and men’s ready-to-wear, shoes, sunglasses, watches and jewelry, combining traditional craftsmanship with flair and innovation to create a complete lifestyle experience. 

The brand has always been about expressing one’s individuality. 

LV offers personalization services such as hot-stamping one’s initials onto a wide selection of soft leather goods and accessories or hand-painting one’s initials onto hard-sided luggage. Taking this one step further, Louis Vuitton is offering a new way to personalize a monogram bag and really make it one’s own.

In 2008, LV started its new personalization concept: Mon Monogram.

Surfin’ in style: The Mon Monogram personalization service is also available at www.louisvuitton.com. This new initiative further enhances the already extensive cluster of services available on the website, which is conceived as an elegant journey through the world of Louis Vuitton.

With Mon Monogram, it is possible to create and own a truly unique bag by personalizing one of two Louis Vuitton icons — the Speedy handbag and the Keepall travel bag and both of these in all sizes. The service has also been extended to the iconic Pégase 55 suitcase in both classic and business versions. In September last year, Louis Vuitton launched the Mon Monogram service for small leather goods such as wallets and passport holders. The inner lining of each item will be matched with the chosen monogram letters.

A set of two-tone initials of up to three letters (either vertical or diagonal stripes), or a combination of both initials and stripes can be chosen from a range of 17 different colors resulting in more than 200 million possible combinations per bag.

Purchasers can visualize exactly how their bag will look via an in-store computer simulation.

Once their choice has been made, their order is then sent directly to one of the Louis Vuitton workshops where their personalized unique Monogram bag is created and hand-assembled. The fabrication of the Mon Monogram can take from six to eight weeks. Mon Monogram personalization is currently offered in around 100 Louis Vuitton flagship stores worldwide. 

The Mon Monogram personalization service is also availale at www.louisvuitton.com. This new initiative further enhances the already extensive cluster of services available on the website, which is conceived as an elegant journey through the world of Louis Vuitton.

Pietro Beccari, Louis Vuitton senior vice president comments, “We are delighted to announce the launch of Mon Monogram on www.louisvuitton.com. For more than 150 years, this company has united tradition and innovation, and there is no better example than this initiative, which brings one of Louis Vuitton’s historic services — personalisation — into the digital era. It is another great reason to explore www.louisvuitton.com.”

The Louis Vuitton store at Greenbelt 4, Makati City showcases the brand’s exemplary spirit of travel, artistic tastes and contemporary luxury.