Avon Fashions is in Parisienne bloom with Ungaro

MANILA, Philippines - This year has seen a lot of firsts from Avon Fashions. Desiring only the best for women, Avon Fashions partnered with Paris-based House of Ungaro in its latest sophisticated jewelry collection.

The Ungaro Parisienne Bloom jewelry takes cue from its rich and elegant Parisian heritage. The collection reflects the paradox of an alpha female – highly vivacious and feminine, nicely mixed with a touch of boldness and strength.

“The fine-cut faceted glass stones and exceptional illusion diamond detailing on petals speak of the Ungaro woman, who, like an Avon woman, has a sense of glamour and seduction. She likes to exude femininity by dressing up in style and accessorizing with elegant jewelry,” says a representative from the House of Ungaro.

Established by Italian fashion innovator Emanuel Ungaro in 1966, the House of Ungaro boasts of a long leadership in the couture fashion industry. Ungaro started as an apprentice in Paris for renowned French couture houses Balenciaga and Courréges.

The Ungaro Parisienne Bloom Collection, featuring voluptuous blossoms in vibrant colors, reflects the essence of the house and the sparkle of a true Avon woman.

“This particular collaboration with Avon Fashions has been a very pleasant experience for us. Avon and The House of Ungaro are both brands recognized worldwide and are known to every woman. The incredible distribution network of Avon throughout the world has allowed us to reach a very large number of women and to seduce them though our jewelry.”

Mixing the exotic with the contemporary, the Shaill Magic Collection — necklace, P499; earrings, P499; and ring, P499 — perfectly exemplifies Shaill Jhaveri’s design aesthetic.

Avon Fashions also collaborated with Indian contemporary designer Shaill Jhaveri, and Avon Global Jewelry Design head Marisa Politis for the Shaill Magic Collection and Through the Looking Glass collection, respectively.

To complement these sophisticated jewelry collections, Avon Fashions also launched its first premium bag line inspired by the classic and timeless look of Italian women.

PHILIPPINE STAR: What inspires the House of Ungaro to create jewelry?

THE HOUSE OF UNGARO: Jewelry is a key to self-expression, defining and differentiating yourself. Emanuel Ungaro set out to be women’s alibi in the art of seduction/sensuality, and the jewelry line perfectly translates his attitude to women’s adornment.

What do you like about working and collaborating with Avon?

Avon and the House of Ungaro are both bearing names recognized worldwide and part of every women’s vocabulary. The Avon designers have been extremely talented in the interpretation of the creative direction given by the Studio of Emanuel Ungaro in Paris. The incredible distribution network of Avon throughout the world has allowed us to reach a very large number of women and to seduce them in all possible countries. The way Avon is marketing and promoting our “U by Ungaro” brand is extremely professional and dedicated to the respect of the brand’s image.

For bag hags: Avon Fashions premium bag line is inspired by the classic and timeless look of Italian women.

How do you feel about the Avon Woman wearing your name (at least for jewelry)?

The Avon woman has always aspired to a sense of glamour and seduction just like the Ungaro woman. They share this enjoyment of dressing and beautiful rituals. It is really exciting to know that each Avon customer has the possibility to wear our jewelry collection.

Who is the Modern Ungaro woman? What does she look for in jewelry and fashion?

The Ungaro woman has not changed, she is a Parisian chic. She wants to seduce and is attractive with an elegant attitude. With a piece of “U by Ungaro” jewelry, she wants to enhance her femininity.

What will attract women to buy the Parisienne Bloom collection?

It reflects the essence of the house, the sparkle, the fun and the pleasure of being a woman. The colors of the collection are vibrant. They go from black and sapphire for more evening options to vibrant and bright colors which have always been the DNA of the Ungaro brand. The collection is destined to the Avon woman who likes sophisticated products with pieces easy to wear during the day and glamour for the evening.

The Avon Fashions Premium Collection is available through Avon Representatives nationwide.

For inquiries, call the Avon Customer Hotline at 864-2900 or visit www.avon.com.ph.