Esprit goes hot and preppy
MANILA, Philippines - Esprit, the global lifestyle brand from Europe offering WCA (Woman Casual and Accessories), MCA (Men Casual and Accessories), accessories and EDC (Esprit de Corp) in over 1,100 directly managed retail stores and over 12,000 controlled spaces internationally, unveiled its newest and grandest concept store on the second level of SM Megamall Bldg. A.
Esprit’s latest collection in classic neutrals and vivid hues equips you with the season’s hottest trends.
Boasting cool whites, khakis, plaids, charming floral prints and versatile use of all-time favorite denim, Esprit has imbibed the laid-back, preppy style of campus students: think casual clothes that will easily take you from day to night. Esprit offers its customers youthful selections that spell comfort, fun, and sophistication.
SMalou de Venecia, Cinderella director for marketing and communications No one embodies these youthful qualities more than Rhian Ramos, Cinderella’s newest endorser. Flanking her during the launch was the rest of the Cinderella family: CEO Arthur Coronel, vice chairman Therese Coronel Santos, VP for merchandising Richie Coronel Santos, and marketing director Malou Coronel De Venecia.
The event was made more special with the participation of Channel V VJ Cliff Ho, the Lifestyle Network, Paparazzi of TV5, and sponsors Red Kimono, Nivea Anti-aging Cream, Soyamix-Soyamy, California Berry, the Beauty and Butter Nail Art Salon, Pascual Laboratories, Mrs. Fields Philippines and Bread Talk.
Laidback looks: Jackets, tees and pants by Esprit Guests were treated to a mini-fashion show during the event, where they previewed Esprit’s spring/summer collection.
