Time for the Filipino fashionalista

MANILA, Philippines - Pinoys are now exhibiting their “Filipino-ness” through fashion. The iconic Philippine Map is reinterpreted as a fashionable statement that boasts Pinoy pride, a cool way of expressing nationalism. Slogans of Filipino pride and the Philippine map are not just seen everywhere but in everything — shirts, bags, wallets, jackets, and even on wrists.

Following the success of the ODM+Pilipinas collection, two more models are being added to the existing collection. The new ODM+Pilipinas watch has wide, translucent, easy-to-adjust straps, that make it easy to pair with any wardrobe while securing a comfortable fit on your wrist. The nugget, that can either come in red or black, has big numbers that make time-reading a breeze. The watch scrolls the message “I’m Proud, I’m Pinoy” and displays either the date or time at the flick of the wrist.

ODM+Pilipinas watch reminds us of the things that we, Filipinos, usually forget: the value of time and the love we have for our country.

ODM+Pilipinas latest models come with translucent straps that hold the red and silver nuggets imprinted with the word “Pilipinas” forming the iconic Philippine map.

Kim Chiu is a definite match with the ODM+Pilipinas watch because she is everything that the watch stands for — Filipino, fashionable, fun, and successful. She is a befitting endorser of ODM+Pilipinas and a role model of the youth.

The ODM+ Pilipinas watch is a wonderful souvenir for Balikbayans and the trendy fashionista who is a passionate Filipino at heart. The ODM Super Pilipinas watch is a great conversation piece and reminder of one’s love for the Philippines.

ODM+Pilipinas watches (at P4,750) are available at L Timestudio, Wristpod, and at SM, Landmark, and Robinsons department stores.