Robinsons Retail Group receives two major awards from PRA

MANILA, Philippines - Four business units under Robinsons Retail Holdings Inc. (RRHI) were the recipients of two major awards and two nominations at the recent 17th Outstanding Filipino Retailers and Shopping Centers of the Year Awards Night organized by the Philippine Retailer’s Association held at the Crowne Plaza Hotel in Ortigas. 

The event, which put the spotlight on outstanding retailers and shopping centers that raise the bar of the retail industry through innovation, creativity and passion, was graced by Department of Trade and Industry Secretary Gregory Domingo, who also chairs the awards; and guest of honor Department of Tourism Secretary Ramon Jimenez.

RRHI joined the prestigious pool of 24 other retailers and shopping centers recognized by PRA in its 17th year, bringing to fore Robinsons’ invaluable contribution to the local market and national economy. These are: Handyman (winner, Home Improvement Category); Dorothy Perkins (winner for Foreign Brand Apparel, Medium Category); True Value (finalist for Foreign Brand, Category Killer); and Toys “R” Us (finalist for Foreign Brand, Category Killer).

Robinsons Retail Holdings, Inc. (RRHI) is the second-largest multi-format retailer in the Philippines and enjoys market-leading positions across all its business segments. Its retail experience spanning over 30 years is founded on continuous innovation and deep customer insight as manifested in its portfolio of brands that cater to the needs and aspirations of different markets.

Handyman, for instance, was established in July 1994 with the purpose of introducing the convenience of hardware shopping in malls, and over the years, it came to be known as “your neighborhood hardware store.” It is where customers can find an extensive selection of affordable and high quality products ranging from hardware, electrical, lawn and garden, plumbing equipment to storage and organization, and automotive tools. 

In fashion, RRHI demonstrates its leadership in providing merchandise in tune not only with the latest trends, but also with customers’ interests and varied lifestyles. Dorothy Perkins, which won the Foreign Brand Apparel for Medium Category, appeals to the taste of women of different clothing sizes with its feminine fashion that is practical and stylish. As it celebrates its 10th year in the Philippines, Dorothy Perkins now has 11 stores located in premier shopping malls in Metro Manila and Davao.

True Value, a PRA finalist, goes beyond the conventional do-it-yourself store set-up to a family-friendly lifestyle retail space that highlights its product mix offer — a unique range of local and imported products. 

Another finalist, Toys “R” Us is the go-to-store for toy lovers of all ages. It offers an unparalleled selection of toys, games, learning aids, electronics, outdoor playsets and juvenile products and boasts its own line of private brands and exclusive merchandise.

RRHI operates in six business segments namely, supermarkets (Robinsons Supermarket), department stores (Robinsons Department Store), DIY stores (Handyman Do It Best, True Value and Howards Storage World), convenience stores (Ministop), drugstores (South Star Drug and Manson Drug) and specialty stores (from consumer electronics and appliances retailer Robinsons Appliances to toys retailer Toys “R” Us, one price point retailer Daiso Japan . Meanwhile, RRHI’s fashion retail arm, Robinsons Specialty Stores, Inc. (RSSI) operates Topshop, Topman, Dorothy Perkins, Warehouse, Miss Selfridge, River Island, Ben Sherman, Shana, G2000 and Basic House. RSSI also branched out into the Cosmetics business through Shiseido and Benefit. As of end of 2013, the group had 1,064 stores located all over the country.