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They've goth the looks | Philstar.com
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Allure

They've goth the looks

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MANILA, Philippines –  For clothing apparel BUM’s much anticipated Holiday Collection, it’s all about new textures and edgy treatments. Whereas the brand’s back-to-school collection consisted mostly of graphic stripes and outrageous prints, BUM’s new collection takes inspiration from Gothic fashion. With monochromatic and dark hues as the key colors, the collection is a complete antithesis of the usual bright, colorful palette associated with the holiday season. Expect more vivid reds, deep purples, chocking blues and stark whites.

New treatments, which no other brand has ever done before, will also be introduced in this collection. Rayon, a synthetic silk-like fabric that is commonly used as draping in evening gowns and other flowing garments, for instance, has found its way into BUM’s new statement pieces. It has been combined with cotton and “burned out” to make it look as though it were one seamless piece.

While the brand continues to move forward, BUM has managed to keep its “trademark” look. The bold graphic patterns and other embellishments like torn fabrics this time are more prominent. BUM has really graduated from its casual streetwear image to a more daring, edgy fashion-forward brand.

BUM is available at all leading department stores nationwide.

Photography by Jay Tablante • Models: EMPRESS SCHUCK and MARVIN KEIFFER • Hair and makeup by Ricky and Claire Diokno • Styling by Benj Torrijos

BENJ TORRIJOS

BRAND

BUM

CLAIRE DIOKNO

COLLECTION

HOLIDAY COLLECTION

JAY TABLANTE

RICKY

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