When fusion is fashion
MANILA, Philippines - ABS-CBN’s top-rating musical variety show ASAP XV celebrates its 15th anniversary with a fashion fusion!
The show has not only been a multimedia powerhouse for top performers. ASAP XV has also become a trendsetter both in music and fashion. Every Sunday, the all-star afternoon party offers its many viewers a glimpse of what’s hot and what’s not in fashion.
As they say, the entertainment industry is the window to the world of fashion. And ASAP XV proves just that when its roster of talented young stars dons the latest fashion offerings of each season — the hottest wardrobes, must-have accessories and new ways to mix and match clothes.
Recently, ASAP XV ties up with leading teens apparel brand BUM to launch its clothing brand. The ASAP Lifestyle Clothing Brand features a wide selection of hooded tops, stylish vests, classic and plaid jeans, colorful mini skirts, funky tattoo-print leggings and tees with various music-inspired prints.
The ASAP Lifestyle collection takes its inspiration from the modish fusion of music and fashion. It celebrates the glamour and youthful vibrance typified by the show itself. Now, that gives millions of ASAP fanatics more reasons to keep their eyes glued on the latest and newest in fashion. The apparel collection produced by Bum will surely be a hit among young fashionistas with a keen sense of style.
(ASAP Lifestyle is exclusively available in BUM outlets in leading department stores nationwide.)
Photography by John Darilag • Styling by Ira Mata • Hair and makeup by Robert Lumbre • Models: Kerbie Zamora and Chrizenda Cecilio of Mercator • All wardrobes by BUM CLOTHING • Shot on location at the Enchanted Kingdom • Special thanks to Ms. Cynthia Mamon and Mr. Mikco Maiquez
