+ Follow Marketing Tag
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[ArticleID] => 2401776
[Title] => FU sa Tiktok…Futok!
[Summary] => Isa sa naging responsibilidad ko noon nung Radio Jock ako ay ang tumulong sa Sales and Marketing ng istasyon.
[DatePublished] => 2024-11-21 00:00:00
[ColumnID] => 136580
[Focus] => 1
[AuthorID] => 1807386
[AuthorName] => Mr. FU
[SectionName] => PSN Showbiz
[SectionUrl] => showbiz
[URL] =>
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[1] => Array
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[ArticleID] => 2400640
[Title] => TikTok makes AI driven ad tool available globally
[Summary] => TikTok began letting all marketers on its platform use an artificial intelligence-powered tool for generating marketing clips, becoming the latest platform to let advertisers tap into the technology.
[DatePublished] => 2024-11-16 10:30:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] => 1106780
[AuthorName] => Agence France-Presse
[SectionName] => Gadgets
[SectionUrl] => gadgets
[URL] => https://media.philstar.com/photos/2024/10/21/7_2024-10-21_22-06-09709_thumbnail.jpg
)
[2] => Array
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[ArticleID] => 2363769
[Title] => Braving through a new era: Award-winning agency Stratworks celebrates 25 years of building love for top brands
[Summary] => On its milestone 25th year, Stratworks launches a new philosophy for bold storytelling in the new era dubbed as "Bravethrough," which aims to tell brand stories in unexpected ways that will deliver message resonance and brand relevance.
[DatePublished] => 2024-06-19 10:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Biz Memos
[SectionUrl] => biz-memos
[URL] => https://media.philstar.com/photos/2024/06/18/stratworks-25th-anniv-lead_2024-06-18_17-09-56830_thumbnail.jpg
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[ArticleID] => 2318811
[Title] => Axelum reallocated P350-M of its IPO proceeds away from 'network expansion'
[Summary] => Axelum said that its board approved a measure to reallocate P350 million in IPO proceeds away from the original purpose (“international and domestic network expansion”).
[DatePublished] => 2023-12-14 08:15:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Stock Commentary
[SectionUrl] => stock-commentary
[URL] => https://media.philstar.com/photos/2023/12/14/axelum_2023-12-14_08-00-06812_thumbnail.jpg
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[4] => Array
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[ArticleID] => 2279684
[Title] => One’s true colors
[Summary] => Marketing trends show consumers gravitate towards brands that claim to be environmentally and socially responsible. They are willing to pay more for products that are supposedly less harmful to the Earth or support the causes they care about. From a public relations standpoint, this approach of projecting an image of an ally of the people and the planet also builds a company’s social license and reputation.
[DatePublished] => 2023-07-09 00:00:00
[ColumnID] => 136581
[Focus] => 1
[AuthorID] => 1807814
[AuthorName] => Eunille Santos
[SectionName] => Opinion
[SectionUrl] => opinion
[URL] =>
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[ArticleID] => 2276277
[Title] => Brian Poe-Llamanzares delivers keynote speech at marketing conference in Dubai
[Summary] => At the Marketing 2.0 conference in Dubai, Brian Poe-Llamanzares was invited to share his insights on the marketing industry and reputation management.
[DatePublished] => 2023-06-24 18:30:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Business
[SectionUrl] => business
[URL] => https://media.philstar.com/photos/2023/06/24/brian-poe_2023-06-24_17-55-31336_thumbnail.jpg
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[6] => Array
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[ArticleID] => 2262786
[Title] => Showbiz exec’s tips to beautify your living space
[Summary] => “M.E.” is a showbiz marketing executive who shall not be named in this piece. He is a good friend whose condo bachelor’s pad is a favorite go-to place for other close friends and colleagues, who have repeatedly gathered there for get-togethers.
[DatePublished] => 2023-05-01 00:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Entertainment
[SectionUrl] => entertainment
[URL] => https://media.philstar.com/photos/2023/04/30/ent2apic_2023-04-30_18-22-37438_thumbnail.jpg
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[7] => Array
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[ArticleID] => 2243957
[Title] => Marketing Strategies in 2023: Influencer Marketing and AI
[Summary] => The marketing success of President Marcos during the election campaign in 2022 has an influence on marketing strategies today.
[DatePublished] => 2023-02-10 00:00:00
[ColumnID] => 136400
[Focus] => 1
[AuthorID] => 1806872
[AuthorName] => Henry Schumacher
[SectionName] => Freeman Cebu Business
[SectionUrl] => cebu-business
[URL] =>
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[8] => Array
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[ArticleID] => 2205343
[Title] => InMobi, iNQUiRO ink partnership to help brands unlock the power of data-driven marketing
[Summary] => The collaboration brings together access to iNQUiRO's significant and in-depth insights on consumer purchase behavior and interest and the end-to-end marketing solutions of InMobi to help brands deliver contextual communications at scale.
[DatePublished] => 2022-09-02 10:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Technology
[SectionUrl] => technology
[URL] => https://media.philstar.com/photos/2022/08/26/inmobi-and-inquiro_2022-08-26_16-55-29913_thumbnail.jpg
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[9] => Array
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[ArticleID] => 2143767
[Title] => CDM, Appnext host a Masterclass on how to level up app marketing strategies
[Summary] => Certified Digital Marketer, the Philippines’ pioneer in digital marketing education, partnered with Appnext, the leading independent discovery platform, to host a Masterclass on game-changing mobile app strategies to attract high-value users.
[DatePublished] => 2021-11-25 17:34:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Biz Memos
[SectionUrl] => biz-memos
[URL] => https://media.philstar.com/photos/2021/11/25/cdm-appnext_2021-11-25_17-35-10259_thumbnail.jpg
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Marketing
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[results] => Array
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[0] => Array
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[ArticleID] => 2401776
[Title] => FU sa Tiktok…Futok!
[Summary] => Isa sa naging responsibilidad ko noon nung Radio Jock ako ay ang tumulong sa Sales and Marketing ng istasyon.
[DatePublished] => 2024-11-21 00:00:00
[ColumnID] => 136580
[Focus] => 1
[AuthorID] => 1807386
[AuthorName] => Mr. FU
[SectionName] => PSN Showbiz
[SectionUrl] => showbiz
[URL] =>
)
[1] => Array
(
[ArticleID] => 2400640
[Title] => TikTok makes AI driven ad tool available globally
[Summary] => TikTok began letting all marketers on its platform use an artificial intelligence-powered tool for generating marketing clips, becoming the latest platform to let advertisers tap into the technology.
[DatePublished] => 2024-11-16 10:30:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] => 1106780
[AuthorName] => Agence France-Presse
[SectionName] => Gadgets
[SectionUrl] => gadgets
[URL] => https://media.philstar.com/photos/2024/10/21/7_2024-10-21_22-06-09709_thumbnail.jpg
)
[2] => Array
(
[ArticleID] => 2363769
[Title] => Braving through a new era: Award-winning agency Stratworks celebrates 25 years of building love for top brands
[Summary] => On its milestone 25th year, Stratworks launches a new philosophy for bold storytelling in the new era dubbed as "Bravethrough," which aims to tell brand stories in unexpected ways that will deliver message resonance and brand relevance.
[DatePublished] => 2024-06-19 10:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Biz Memos
[SectionUrl] => biz-memos
[URL] => https://media.philstar.com/photos/2024/06/18/stratworks-25th-anniv-lead_2024-06-18_17-09-56830_thumbnail.jpg
)
[3] => Array
(
[ArticleID] => 2318811
[Title] => Axelum reallocated P350-M of its IPO proceeds away from 'network expansion'
[Summary] => Axelum said that its board approved a measure to reallocate P350 million in IPO proceeds away from the original purpose (“international and domestic network expansion”).
[DatePublished] => 2023-12-14 08:15:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Stock Commentary
[SectionUrl] => stock-commentary
[URL] => https://media.philstar.com/photos/2023/12/14/axelum_2023-12-14_08-00-06812_thumbnail.jpg
)
[4] => Array
(
[ArticleID] => 2279684
[Title] => One’s true colors
[Summary] => Marketing trends show consumers gravitate towards brands that claim to be environmentally and socially responsible. They are willing to pay more for products that are supposedly less harmful to the Earth or support the causes they care about. From a public relations standpoint, this approach of projecting an image of an ally of the people and the planet also builds a company’s social license and reputation.
[DatePublished] => 2023-07-09 00:00:00
[ColumnID] => 136581
[Focus] => 1
[AuthorID] => 1807814
[AuthorName] => Eunille Santos
[SectionName] => Opinion
[SectionUrl] => opinion
[URL] =>
)
[5] => Array
(
[ArticleID] => 2276277
[Title] => Brian Poe-Llamanzares delivers keynote speech at marketing conference in Dubai
[Summary] => At the Marketing 2.0 conference in Dubai, Brian Poe-Llamanzares was invited to share his insights on the marketing industry and reputation management.
[DatePublished] => 2023-06-24 18:30:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Business
[SectionUrl] => business
[URL] => https://media.philstar.com/photos/2023/06/24/brian-poe_2023-06-24_17-55-31336_thumbnail.jpg
)
[6] => Array
(
[ArticleID] => 2262786
[Title] => Showbiz exec’s tips to beautify your living space
[Summary] => “M.E.” is a showbiz marketing executive who shall not be named in this piece. He is a good friend whose condo bachelor’s pad is a favorite go-to place for other close friends and colleagues, who have repeatedly gathered there for get-togethers.
[DatePublished] => 2023-05-01 00:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Entertainment
[SectionUrl] => entertainment
[URL] => https://media.philstar.com/photos/2023/04/30/ent2apic_2023-04-30_18-22-37438_thumbnail.jpg
)
[7] => Array
(
[ArticleID] => 2243957
[Title] => Marketing Strategies in 2023: Influencer Marketing and AI
[Summary] => The marketing success of President Marcos during the election campaign in 2022 has an influence on marketing strategies today.
[DatePublished] => 2023-02-10 00:00:00
[ColumnID] => 136400
[Focus] => 1
[AuthorID] => 1806872
[AuthorName] => Henry Schumacher
[SectionName] => Freeman Cebu Business
[SectionUrl] => cebu-business
[URL] =>
)
[8] => Array
(
[ArticleID] => 2205343
[Title] => InMobi, iNQUiRO ink partnership to help brands unlock the power of data-driven marketing
[Summary] => The collaboration brings together access to iNQUiRO's significant and in-depth insights on consumer purchase behavior and interest and the end-to-end marketing solutions of InMobi to help brands deliver contextual communications at scale.
[DatePublished] => 2022-09-02 10:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Technology
[SectionUrl] => technology
[URL] => https://media.philstar.com/photos/2022/08/26/inmobi-and-inquiro_2022-08-26_16-55-29913_thumbnail.jpg
)
[9] => Array
(
[ArticleID] => 2143767
[Title] => CDM, Appnext host a Masterclass on how to level up app marketing strategies
[Summary] => Certified Digital Marketer, the Philippines’ pioneer in digital marketing education, partnered with Appnext, the leading independent discovery platform, to host a Masterclass on game-changing mobile app strategies to attract high-value users.
[DatePublished] => 2021-11-25 17:34:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Biz Memos
[SectionUrl] => biz-memos
[URL] => https://media.philstar.com/photos/2021/11/25/cdm-appnext_2021-11-25_17-35-10259_thumbnail.jpg
)
)
)
abtest
December 14, 2023 - 8:15am
September 2, 2022 - 10:00am
November 25, 2021 - 5:34pm
