Coming soon: 2012 Sundown Festival

MANILA, Philippines - With Sundown Festival 2012 pulling all the stops to bring in leading acts from China, Japan, Korea, Hong Kong and Taiwan, the F1 Pit Building at the Marina Promenade is proving to be the place to be — rain or shine — on Dec. 1.

Sundown Festival 2012 features buzzed-about newcomers and some of the region’s hottest solo and group acts including Jeno Liu Li Yang from China; Raymond Lam from Hong Kong; BTOB from Korea; Anthony Neely from Taiwan and Alice Nine from Japan.

2012 marks the fourth anniversary for the homegrown festival, which has emerged to become the definitive all-Asian music and cultural experience of the year. Sundown Festival 2012 is executive produced by Red Spade Entertainment, and is supported by the Singapore Tourism Board (STB) and presenting co-sponsor SingTel, Asia’s leading communications group, for the second consecutive year. Global wireless innovation leader, BlackBerry, is this year’s newest sponsor to come onboard.

“It was necessary to continue this tradition every year; it is our promise to our fans and supporters. Anyone who is interested in Asian music and proud of the immense talents the region has to offer should take a look at what is going to go down at Sundown Festival this Dec. 1,” said Samantha Chan, director of Red Spade Entertainment.

“Sundown Festival has a legacy of highlighting the diversity of the Asian music culture. At the same time, with fans from all walks of life and nationalities banding together to show support for their favorite Asian acts, it illustrates the boundless power music has to unite people and unify differences,” said Ellena Liu, associate director, segment marketing and  communications, consumer marketing, SingTel.

This year’s festival is being headlined by visual kei group Alice Nine, whose most recent releases included self-titled album 9 and compilation of music videos titled Alice in Pictures III. Riding on the recent surge in popularity and demand for its brand of glam-metal rock and “visual style” of music outside of Japan, Alice Nine’s highly-anticipated appearance at Sundown Festival 2012 promises to be an evening of head-bopping entertainment.

Fans of Korean pop won’t want to miss Born to Beat, or BTOB, a seven-man group recently unveiled by Cube Entertainment (the same artiste management that produces talents the likes of 4Minute and G.Na). The band is already reining in fans for its fancy footwork and masked mystique.

The festival will also welcome the Singapore debut of Jeno Liu Liyang, a Guangzhou native whose first shot to fame came when she won Super Girls, a popular singing contest in China, in 2006. With Liu’s soulful vocal, the charm of TVB series singer-actor, Raymond Lam and charismatic Taiwan Mandopop prince Anthony Neely all coming together on one stage, Sundown Festival is set to be a massive hit with those seeking quality Asian music and entertainment.

“Welcoming SingTel and BlackBerry as presenting co-sponsors further proves this year will be the best festival we’ve seen yet,” added Kelvin Goh, director of Red Spade Entertainment.