Levi’s wraps up 2015 with an epic party

MANILA, Philippines – An epic year deserved an epic ending, which was what Levi‘s exactly had in mind when it wrapped up 2015 with a grand year-end party for all Levi’s lovers. No less than Charice and international DJs like Major Lazer and Dillon Francis electrified the Palace Pool Club recently, when Levi’s celebrated its successes of the past year — from organizing spectacular fashion shows to the well-hyped launches of its new collections.

“Levi’s had a great 2015 and we wanted to end it with a bang. In a way, it was our treat to all our loyal customers who continue to patronize the brand and support all our events,” said Levi’s marketing head Kaths Laudit.

Lending more glitz to the party were TV and radio host Sam YG, menswear blogger Mikyle Quizon, MYX VJ host and actor Alex Diaz.

“This new year, people should expect more exciting events and, of course, more fashionable denim apparels. We will surely keep in step with 2016’s fashion trends without losing the identity that Levi’s is known for,” Laudit said.

Two free Major Lazer tickets were given to all Levi’s customers — at select Levi’s stores — with a P3,000 single receipt purchase, inclusive of any men’s bottoms, women’s bottoms or trucker jacket.