Primer Group CEO top awardee at 35th Agora Awards

MANILA, Philippines - The Philippine Marketing Association recently bestowed honors to its 2014 Agora awardees for Excellence in Marketing. The Agora is a highly-anticipated and sought recognition for individuals who successfully and consistently steered their respective companies to leadership and their businesses to outstanding dominance through innovative and uniquely driven marketing initiatives.

Nominated for the first time this year is the Primer Group’s main man and CEO, Jimmy Thai. Besting a number of entries from other top companies, Thai was selected and awarded as this year’s Excellence in Entrepreneurship Award in the large-scale category. Thai received his award in the company and support of his co-founders — Thomas Lim, Willy Sy, Jerry Sy and Johnny Thai, his family and members of the executive management team. The CEO dedicated his Agora Award to his co-founders, and to the company they have built and grown to become a multi-industrial conglomerate with operations and businesses, not just in the Philippines but also in the ASEAN region. He attributes the success and recognition to the company’s core values — team work and harmony.

The Primer Group founded its core businesses in retail and distribution of the world’s most premium consumer goods and brands and it has since diversified into air-conditioning and HVAC; textile printing and manufacturing; digital printing; building efficiency; energy management; security and fire safety solutions and lastly, eco tours and hospitality management. At the helm of these businesses and exponential growth is Thai. His Agora recognition highlights the hard work and dedication he has poured in steering the company to its success, most especially now that the company is gearing up for the ASEAN integration.

For details, log on to www.primergrp.com.