ABS-CBN exec among 2013’s ‘People of the Year’

MANILA, Philippines - ABS-CBN Broadcast head Cory Vidanes was among the 14 personalities recognized by People Asia magazine in its annual “People of the Year” for her vital role in the achievements of the country’s largest media conglomerate over the past years, particularly her involvement and passionate support for the network’s public service campaigns.

“Servicing the Filipino people — that’s what we’re really here for. Our work is tough. There is so much stress, sacrifices and sleepless nights. But at the end of the day, what keeps us going is the mission to reach out to Pinoys all over the world,” said Vidanes in the article.

In its 14th anniversary issue, People Asia highlighted how Vidanes can work quietly on the sidelines and achieve greatness without calling much attention to it.

Aside from spearheading campaigns that further increased ABS-CBN’s ratings, Vidanes has been very much involved in the network’s public service projects that include the network’s recent Tulong Na, Tabang Na, Tayo Na campaign for the survivors of Supertyphoon Yolanda.