Rox Puno makes use of Rico J. magic

MANILA, Philippines - Rox Puno, son of OPM icon Rico J. Puno, is trying his luck in the music scene through a genre he would like to call “macho rock,” perhaps a throwback at his dad’s signature upbeat song Macho Gwapito. He defines it as “a hybrid of the old and new.” 

The 23-year-old performer scored a certified radio hit with his version of his father’s song Together Forever. 

He said in an interview, “May mga nagsasabi na ka-boses ko daw ang tatay ko. Para sa akin that’s a compliment. Naniniwala ako na if I can make myself sound like him, that means hinog na din ang boses ko.” 

Rox, who is managed by Bellhaus Entertainment, has none of that celebrity connection issue to feel insecure about. He doesn’t mind telling the public that he is the son of a famous balladeer and that his showbiz entry is largely credited to that link. 

Interestingly, the guitar-playing singer, who is an experienced wedding photographer on the side, has already earned his recognition ticket in the gig scene, being a regular bar performer and occasional guest at big concerts. 

He was awarded Best New Male Artist in the 2008 Aliw Awards and then fronted for Air Supply and Charice in 2010. His regular gigs include stints at the Blue Wave and Bar 36O at the Resorts World.

Four years ago, he went with Rico J. during the latter’s US concert tour. He recalled, “Sabi ng tatay ko he became a singer after he reached the maturity level of his voice. ’Yung familiar voice na nagpasikat sa kanya, yun ang sinasabi niyang hinog na boses na dapat ko din ma-achieve.” 

Another proof of acknowledgement is the fact that he chose to be introduced as a solo act with a backing band, rather than as frontman under a collective name. His back-up group, The Congress, understands the logic behind it as it believes Rox’s artistry can reach its full potential with the help of that Rico J. magic spelled in his name. 

Rox is formally releasing his debut album anytime soon. It contains collaborative singing with of course, his dad who popularized other now-classics like May Bukas Pa and the well-loved Tagalized The Way We Were.