Kris Bernal as new Sundance girl

Manila, Philippines -  Kris Bernal has the it when it comes to star quality and mass appeal. After StarStruck, Kris remains visible on GMA 7 pitting acting prowess against veterans.

Apart from being an in-demand actress, she is also busy endorsing brands like Sundance Direct Sales (SDS).  

According to Sundance managing director Joao Pajaro, what they really look for in a celebrity endorser is someone who can perfectly embody the brand’s image which is fun, trendy and wholesome. “For several months, we’ve been carefully looking for a popular celebrity that we can tap as product endorser and Kris fits the part perfectly. She’s not only pretty and fashionable but likeable as well. I hope she would be of help to the growth of our company in the months to come,” he said.

Sundance has been in the market for over 15 years now and still going strong. It has more 50,000 active members who can attest of how excellent Sundance’s products. The company’s gradual evolution is remarkable. From a small shop in Araneta Center, it now has a total of 16 fully operational stores and over 250 service centers nationwide.

Sundance has been teaching Filipinos to be productive through hard work and sheer determination. Most of its active members have become successful in so short a time. Sundance products like unisex clothes, bags, shoes, beauty products and accessories are made of good quality materials yet affordable. Membership is free.  

Watch out for Kris’ larger-than-life photos in Sundance stores this month and its glossy fashion catalog showcasing SDS’s colorful unisex apparel. If you want to start your own fashion business, call at 421-9487 or check out www.sundance.net.ph.