Step into beauty

MANILA, Philippines - House of Obagi (HOO) stands out amidst a sea of skin clinics as a first-in-its class medical boutique as it launches HOO Center for Dermatology.

Initially created to host Obagi medical products, HOO offers Signature Treatments that complement the Obagi product line. With Obagi as its anchor product, HOO Center for Dermatology shows its evolution as a medical boutique that promotes overall wellness, grounded on sound products and licensed dermatological practice.

Known for working only with Board-certified dermatologists, no other medical boutique in the country integrates the expertise of Filipino doctors, internationally recognized signature treatments, and high-end medical-grade skin care products quite like HOO. Selected branches will now also offer cosmetic surgery and cosmetic dentistry while still carrying sought-after skin care brand Obagi.

HOO TriNoma will be offering cosmetic surgery procedures Blepharoplasty (Upper Eyelid/Deepsetting and Lower Eyelid/Eyebag Removal), Rhinoplasty (Noselift, Tip Plasty and Alarplasty), and Rhytidectomy (Facelift), as well as major procedures like Liposuction, Abdominoplasty and Breast Augmentation. Other minor surgical procedures include scar revision and mole excision.

As part of HOO’s mission of creating awareness on the importance of entrusting our skin and body only to Board-certified dermatologists, HOO Center for Dermatology was created also as an institute for young, Board-certified dermatologists. HOO Center for Dermatology supports licensed dermatologists, dentists and reconstructive surgeons and promotes the value of the practice over commercialized skin and body care offered in other aesthetic centers.

Dr. Jaimie Lapan Jr. will be performing cosmetic dental procedures and dental implants at HOO Alabang Town Center.

The birth of HOO Center for Dermatology coincides with the unveiling of its first endorser, Pia Guanio.

The HOO brand opens a new branch at Annex 3 of SM City Pampanga and soon, in SM City North Edsa. HOO also has branches at Greenbelt 5, Alabang Town Center and Landmark.  

For details, call 81-OBAGI (62244) or visit www.houseofobagi.com.