^

Business

Pfizer chooses MEC Philippines

October 1, 2010 | 5:03pm

MANILA, Philippines– Pfizer appointed MEC Philippines in handling their on-and off-line media planning and buying, effective immediately. The assigned brands include: Centrum, Stresstabs, Clusivol, Robitussin, Advil, Dimetapp, Caltrate, Loviscol, Fibrosine and Chapstick.

 “We are proud to have demonstrated to Pfizer that integrated planning and buying across all channels is without question the most effective way to actively engage consumers. I am delighted for all of the MEC team that we have been awarded this business, it’s a life changing win for the agency,” Malu Vasallo, Managing Director of MEC said.

 

ADVIL

CALTRATE

CLUSIVOL

DIMETAPP

FIBROSINE AND CHAPSTICK

LOVISCOL

MALU VASALLO

MANAGING DIRECTOR

PFIZER

ROBITUSSIN

STRESSTABS
  • Latest
  • Trending
Trending
Latest
Trending
abtest
abtest
Japan economic growth slows in third quarter

Japan economic growth slows in third quarter

By Julien Girault | 1 day ago
Japan's growth slowed to 0.2% in the third quarter, preliminary data showed Friday, after a typhoon and government "megaquake"...
Business
fbtw

The connected mindset

By Francis J. Kong | 16 hours ago
Here are some corny daddy jokes about connection:
Business
fbtw
SM Prime to consolidate all residential projects

SM Prime to consolidate all residential projects

By Richmond Mercurio | 16 hours ago
SM Prime Holdings Inc. is set to consolidate all residential projects under the SM Residences brand as part of a strategic...
Business
fbtw
CREATE MORE to support business expansion – PCCI

CREATE MORE to support business expansion – PCCI

By Louella Desiderio | 16 hours ago
The country’s largest business organization expects the approval of the CREATE MORE Act to enable businesses to expand...
Business
fbtw
Megawide profit surges by 69 percent in 9 months

Megawide profit surges by 69 percent in 9 months

By Richmond Mercurio | 16 hours ago
Earnings of Megawide Construction Corp. surged by more than half in the nine months ending September on the back of higher...
Business
fbtw
Latest
abtest
AGI nets P13 billion from January to September

AGI nets P13 billion from January to September

By Richmond Mercurio | 16 hours ago
Alliance Global Group Inc. (AGI) of tycoon Andrew Tan posted flat earnings in the nine months ending September, while revenues...
Business
fbtw
ABS-CBN trims losses on cost cutting

ABS-CBN trims losses on cost cutting

By Elijah Felice Rosales | 16 hours ago
ABS-CBN Corp. slashed its net loss by a fifth by slashing costs in content production and internet delivery. 
Business
fbtw
PetroEnergy profit down 20 percent to P692 million

PetroEnergy profit down 20 percent to P692 million

By Brix Lelis | 16 hours ago
The earnings of Yuchengco-led PetroEnergy Resources Corp. (PERC) plunged by double digits from January to September due to...
Business
fbtw

Just a matter of time

By Mary Ann LL. Reyes | 16 hours ago
Even with the impending increase in passenger service charges next year at the Ninoy Aquino International Airport (NAIA), Philippine rates are still going to be lower compared to other international gateways.
Business
fbtw
FPI backs DTI probe on cement safeguard measure

FPI backs DTI probe on cement safeguard measure

By Louella Desiderio | 16 hours ago
The Federation of Philippine Industries (FPI) has expressed support for the move of the Department of Trade and Industry (DTI)...
Business
fbtw
Recommended
Are you sure you want to log out?
X
Login

Philstar.com is one of the most vibrant, opinionated, discerning communities of readers on cyberspace. With your meaningful insights, help shape the stories that can shape the country. Sign up now!

Get Updated:

Signup for the News Round now

FORGOT PASSWORD?
SIGN IN
or sign in with