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Business

Samsung is RP's No. 1 LCD for 3 straight years

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MANILA, Philippines - In a comprehensive study made in the Philippines by the Germany-based GfK Research Group, data gathered from retailers and re-sellers have shown Samsung displacing Sony, LG, Panasonic and Sharp as the market leader in the LCD market for the third straight year. Gfk recently recognized Samsung as the top selling brand for LCD TV for 2009.

Every year GfK gives the number one award in each product group. To be eligible for an award the brand must be in general distribution in the country in which the award relates. The winner in each product group is determined by the unit sales that a brand has sold for a period of 12 months based on retail sales volume collected from January to December 2009.

For this year, Samsung’s 2010 visual display line-up offers complete TV enjoyment with cutting-edge viewing technologies that take picture quality to stellar levels while achieving higher energy efficiencies. Consumers can experience better clarity, more vibrant colors and unprecedented networking capabilities with the latest offerings. 

Samsung Electronics Philippines Corp., has also announced that its award-winning full HD 3D entertainment products will be available to the Philippine consumers in April 2010, and the TVs will support new content and applications. As a result, Samsung will be the first company to make market-ready full HD 3D LED TVs available to Philippine consumers.

With the widest range of options in 3D home entertainment ever, including the first 3D LED TVs, 3D LCD and 3D Blu-ray Player, Samsung continues to lead the home entertainment industry by liberating content and creating new, immersive experiences for consumers.

“The success of recent 3D movie titles is building anticipation from people who want to enjoy the richness of 3D content from the comfort of their living room,” said KyungChull Park, president and CEO of Samsung Electronics Philippines Corp. “We are confident that by being first to market with the best integrated technology and approach, we have the best opportunity to capitalize on the market anticipation and continue to strengthen our leadership in 2010. Samsung continues to lead the industry by being the first in the market to deliver full HD 3D LED TV — with the widest range of options of 3D home entertainment ever with a full line up of Flat Panel TVs, Blu-ray Player, and 3D Glasses – and we are lining up the best 3D content for our TVs to fuel adoption.” 

AWARD

BLU

FLAT PANEL

GFK

MARKET

PANASONIC AND SHARP

RESEARCH GROUP

SAMSUNG

SAMSUNG ELECTRONICS PHILIPPINES CORP

SONY

TVS

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