'OPM Con 2026' featuring SB19, Ben&Ben sells out in record time
MANILA, Philippines — Tickets to the "OPM Con Generations" sold out in just two days — a first in the event’s history.
On July 11, the iconic Araneta Coliseum is set to transform into a sea of music lovers as thousands of fans gather for Puregold’s third staging of its annual concert.
Headlining the sold-out show are some of the country’s most influential and sought-after artists: SB19, Ben&Ben, Alamat, Flow G, Skusta Clee, SunKissed Lola, G22, KAIA, and Xonara.
“Selling out our third 'OPM Con' in two days is another huge milestone,” said Ivy Hayagan-Piedad, senior marketing manager for Puregold. “Our artists are not just performers; they provide the soundtrack to everyday moments, milestones, and memories. OPM Con 2026 brings those shared experiences together in one space, creating a celebration that belongs to both the artists and the fans.”
The road to securing a ticket was an event in itself. Determined fans camped overnight and lined up early at participating branches nationwide. Through a unique redemption mechanic, shoppers purchased groceries equivalent to their preferred seating section and received concert tickets at no additional cost.
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