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                    [ArticleID] => 2541872
                    [Title] => FIFA covered the Levi’s® name. Everyone still knew it was Levi’s®
                    [Summary] => 
Even without the name, the Batwing said everything.

                    [DatePublished] => 2026-07-15 11:30:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => On the Radar
                    [SectionUrl] => on-the-radar
                    [URL] => https://media.philstar.com/photos/2026/07/13/levis-fifa-lead_2026-07-13_15-21-07505_thumbnail.jpg
                )

            [1] => Array
                (
                    [ArticleID] => 2531381
                    [Title] => Levi’s launches global partnership with 4 football federations ahead of football’s biggest stage
                    [Summary] => 
The brand announces partnership with four of football’s most iconic federations—Mexico, USA, England and France.

                    [DatePublished] => 2026-06-11 10:06:00
                    [ColumnID] => 0
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                    [SectionName] => Fashion and Beauty
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                    [ArticleID] => 2507323
                    [Title] => Levi’s debuts 'Behind Every Original' campaign at Super Bowl, features Doechii, Rosé and more
                    [Summary] => 
A reminder that the Levi’s brand has been behind some of life's biggest (and smallest) moments

                    [DatePublished] => 2026-03-03 17:25:00
                    [ColumnID] => 0
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                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
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                )

            [3] => Array
                (
                    [ArticleID] => 2507084
                    [Title] => Dev Hynes explores space between polish and grit in new Levi’s campaign
                    [Summary] => 
Hynes brings an instinctive, expressive approach to a collection where prep meets rebellion.

                    [DatePublished] => 2026-02-11 09:00:00
                    [ColumnID] => 0
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                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Fashion and Beauty
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                    [ArticleID] => 2398596
                    [Title] => ‘Not only your lolo’s denim’: Levi’s Philippines taps younger market via new Next-Gen store concept
                    [Summary] => As a 151-year-old brand, among the challenges for American clothing label Levi’s is to not look its age, especially for a new generation of wearers.
                    [DatePublished] => 2024-11-08 11:46:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1804924
                    [AuthorName] => Deni Rose M. Afinidad-Bernardo
                    [SectionName] => Shopping Guide
                    [SectionUrl] => shopping-guide
                    [URL] => https://media.philstar.com/photos/2024/11/08/levis-latest_2024-11-08_11-44-25189_thumbnail.jpg
                )

            [5] => Array
                (
                    [ArticleID] => 2295325
                    [Title] => New NewJeans campaign in the Philippines features freebies, styling workshops
                    [Summary] => The campaign features “How Will You Wear Yours” Workshops aimed to inspire customers to make their 501 jeans uniquely their own.
                    [DatePublished] => 2023-10-02 09:23:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1807666
                    [AuthorName] => Dolly Dy-Zulueta
                    [SectionName] => Korean Wave
                    [SectionUrl] => korean-wave
                    [URL] => https://media.philstar.com/photos/2023/10/02/newjeans_2023-10-02_09-28-48620_thumbnail.jpg
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            [6] => Array
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                    [ArticleID] => 2270737
                    [Title] => The 501, an ever-expanding story
                    [Summary] => The Levi’s 501 jeans, one of the most well-loved articles of clothing in history, is reinterpreted by some of the Philippines’ most innovative designers.
                    [DatePublished] => 2023-06-02 00:00:00
                    [ColumnID] => 0
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                    [AuthorID] => 1805215
                    [AuthorName] => Marbbie Tagabucba
                    [SectionName] => YStyle
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                    [URL] => https://media.philstar.com/photos/2023/06/01/44_2023-06-01_17-27-51836_thumbnail.jpg
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            [7] => Array
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                    [ArticleID] => 2268157
                    [Title] => Filipino artists, designers collaborate with Levi's for 501's 150th anniversary
                    [Summary] => International clothing label Levi’s launched last Friday its new collaboration with Filipino artists and designers as part of the brand’s 150th anniversary for its 501 jeans.
                    [DatePublished] => 2023-05-22 10:50:00
                    [ColumnID] => 0
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                    [AuthorID] => 1804924
                    [AuthorName] => Deni Rose M. Afinidad-Bernardo
                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
                    [URL] => https://media.philstar.com/photos/2023/05/22/levis-new_2023-05-22_10-44-13364_thumbnail.jpg
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                    [ArticleID] => 2251866
                    [Title] => K-pop group NewJeans named new global ambassadors in time for 501 jeans' 150th anniversary
                    [Summary] => K-pop girl group NewJeans was tapped as the new global ambassadors of Levi’s to celebrate the 150th anniversary of the clothing brand's 501 jeans. 
                    [DatePublished] => 2023-03-15 10:29:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1805251
                    [AuthorName] => Jan Milo Severo
                    [SectionName] => Korean Wave
                    [SectionUrl] => korean-wave
                    [URL] => https://media.philstar.com/photos/2023/03/15/new-jeans_2023-03-15_10-21-49465_thumbnail.jpg
                )

            [9] => Array
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                    [ArticleID] => 2225904
                    [Title] => Budget holiday style: Celebrity stylist Pam Quiñones gives 'inflation-proof' tips
                    [Summary] => Celebrity stylist Pam Quinones, who was behind some of the trending looks of today’s hottest stars, including Kris Aquino, Marian Rivera and Judy Ann Santos, to name a few, recently gave some inflation- and season-proof dressing hacks at her talk for the launch of Levi’s Philippines’ “Buy Better, Wear Longer” campaign in Makati City.

                    [DatePublished] => 2022-11-23 12:25:00
                    [ColumnID] => 0
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                    [AuthorID] => 1804924
                    [AuthorName] => Deni Rose M. Afinidad-Bernardo
                    [SectionName] => Fashion and Beauty
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                    [URL] => https://media.philstar.com/photos/2022/11/23/holiday-style_2022-11-23_12-17-16409_thumbnail.jpg
                )

        )

)

Levi's

Array
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                    [ArticleID] => 2541872
                    [Title] => FIFA covered the Levi’s® name. Everyone still knew it was Levi’s®
                    [Summary] => 
Even without the name, the Batwing said everything.

                    [DatePublished] => 2026-07-15 11:30:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => On the Radar
                    [SectionUrl] => on-the-radar
                    [URL] => https://media.philstar.com/photos/2026/07/13/levis-fifa-lead_2026-07-13_15-21-07505_thumbnail.jpg
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                (
                    [ArticleID] => 2531381
                    [Title] => Levi’s launches global partnership with 4 football federations ahead of football’s biggest stage
                    [Summary] => 
The brand announces partnership with four of football’s most iconic federations—Mexico, USA, England and France.

                    [DatePublished] => 2026-06-11 10:06:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
                    [URL] => https://media.philstar.com/photos/2026/05/29/lead_2026-05-29_09-44-34895_thumbnail.jpg
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            [2] => Array
                (
                    [ArticleID] => 2507323
                    [Title] => Levi’s debuts 'Behind Every Original' campaign at Super Bowl, features Doechii, Rosé and more
                    [Summary] => 
A reminder that the Levi’s brand has been behind some of life's biggest (and smallest) moments

                    [DatePublished] => 2026-03-03 17:25:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
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                )

            [3] => Array
                (
                    [ArticleID] => 2507084
                    [Title] => Dev Hynes explores space between polish and grit in new Levi’s campaign
                    [Summary] => 
Hynes brings an instinctive, expressive approach to a collection where prep meets rebellion.

                    [DatePublished] => 2026-02-11 09:00:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
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                    [ArticleID] => 2398596
                    [Title] => ‘Not only your lolo’s denim’: Levi’s Philippines taps younger market via new Next-Gen store concept
                    [Summary] => As a 151-year-old brand, among the challenges for American clothing label Levi’s is to not look its age, especially for a new generation of wearers.
                    [DatePublished] => 2024-11-08 11:46:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1804924
                    [AuthorName] => Deni Rose M. Afinidad-Bernardo
                    [SectionName] => Shopping Guide
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                    [URL] => https://media.philstar.com/photos/2024/11/08/levis-latest_2024-11-08_11-44-25189_thumbnail.jpg
                )

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                    [ArticleID] => 2295325
                    [Title] => New NewJeans campaign in the Philippines features freebies, styling workshops
                    [Summary] => The campaign features “How Will You Wear Yours” Workshops aimed to inspire customers to make their 501 jeans uniquely their own.
                    [DatePublished] => 2023-10-02 09:23:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1807666
                    [AuthorName] => Dolly Dy-Zulueta
                    [SectionName] => Korean Wave
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                    [URL] => https://media.philstar.com/photos/2023/10/02/newjeans_2023-10-02_09-28-48620_thumbnail.jpg
                )

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                    [ArticleID] => 2270737
                    [Title] => The 501, an ever-expanding story
                    [Summary] => The Levi’s 501 jeans, one of the most well-loved articles of clothing in history, is reinterpreted by some of the Philippines’ most innovative designers.
                    [DatePublished] => 2023-06-02 00:00:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1805215
                    [AuthorName] => Marbbie Tagabucba
                    [SectionName] => YStyle
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                    [URL] => https://media.philstar.com/photos/2023/06/01/44_2023-06-01_17-27-51836_thumbnail.jpg
                )

            [7] => Array
                (
                    [ArticleID] => 2268157
                    [Title] => Filipino artists, designers collaborate with Levi's for 501's 150th anniversary
                    [Summary] => International clothing label Levi’s launched last Friday its new collaboration with Filipino artists and designers as part of the brand’s 150th anniversary for its 501 jeans.
                    [DatePublished] => 2023-05-22 10:50:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1804924
                    [AuthorName] => Deni Rose M. Afinidad-Bernardo
                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
                    [URL] => https://media.philstar.com/photos/2023/05/22/levis-new_2023-05-22_10-44-13364_thumbnail.jpg
                )

            [8] => Array
                (
                    [ArticleID] => 2251866
                    [Title] => K-pop group NewJeans named new global ambassadors in time for 501 jeans' 150th anniversary
                    [Summary] => K-pop girl group NewJeans was tapped as the new global ambassadors of Levi’s to celebrate the 150th anniversary of the clothing brand's 501 jeans. 
                    [DatePublished] => 2023-03-15 10:29:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1805251
                    [AuthorName] => Jan Milo Severo
                    [SectionName] => Korean Wave
                    [SectionUrl] => korean-wave
                    [URL] => https://media.philstar.com/photos/2023/03/15/new-jeans_2023-03-15_10-21-49465_thumbnail.jpg
                )

            [9] => Array
                (
                    [ArticleID] => 2225904
                    [Title] => Budget holiday style: Celebrity stylist Pam Quiñones gives 'inflation-proof' tips
                    [Summary] => Celebrity stylist Pam Quinones, who was behind some of the trending looks of today’s hottest stars, including Kris Aquino, Marian Rivera and Judy Ann Santos, to name a few, recently gave some inflation- and season-proof dressing hacks at her talk for the launch of Levi’s Philippines’ “Buy Better, Wear Longer” campaign in Makati City.

                    [DatePublished] => 2022-11-23 12:25:00
                    [ColumnID] => 0
                    [Focus] => 1
                    [AuthorID] => 1804924
                    [AuthorName] => Deni Rose M. Afinidad-Bernardo
                    [SectionName] => Fashion and Beauty
                    [SectionUrl] => fashion-and-beauty
                    [URL] => https://media.philstar.com/photos/2022/11/23/holiday-style_2022-11-23_12-17-16409_thumbnail.jpg
                )

        )

)

abtest