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                    [Title] => Romancing the customer
                    [Summary] => Business today is not just about building brand equity or value – it is creating experiences that make a difference, building powerful relationships, strengthening of friendships and emotional bonds, and most important, developing a lasting romance.


Think about it.


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                    [AuthorName] => Bong R. Osorio
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COMMUNICATION ARTS FORUM

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                    [ArticleID] => 138588
                    [Title] => Romancing the customer
                    [Summary] => Business today is not just about building brand equity or value – it is creating experiences that make a difference, building powerful relationships, strengthening of friendships and emotional bonds, and most important, developing a lasting romance.


Think about it.


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abtest

Romancing the customer

By Bong R. Osorio | October 31, 2001 - 12:00am

Business today is not just about building brand equity or value – it is creating experiences that make a difference, building powerful relationships, strengthening of friendships and emotional bonds, and most...

Lifestyle Business