+ Follow BILLY AND GRACIA Tag
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[ArticleID] => 154551
[Title] => The Selling Power of Advertising Icons
[Summary] => Its neither a cultnor an organized religion, but the worship of advertising icons is a pervasive part of popular culture worldwide. The advertising industry has produced and continues to produce icons that help symbolize and project the personality, essence or soul of products being promoted. From mens shirts to oats, from batteries to automobile tires these strategically drawn characters are the personification of businesses that began small and became dominant brands. All this, thanks in a huge way to their famous icons.
[DatePublished] => 2002-03-20 00:00:00
[ColumnID] => 133905
[Focus] => 0
[AuthorID] => 1174371
[AuthorName] => Bong R. Osorio
[SectionName] => Lifestyle Business
[SectionUrl] => business-life
[URL] =>
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[ArticleID] => 141523
[Title] => And now, an unforgettable word from our sponsors (Part I)
[Summary] => Do you know anyone who watches TV just to see commercials? Of course not. In fact, practically everyone is annoyed by commercials.
[DatePublished] => 2001-11-26 00:00:00
[ColumnID] => 133272
[Focus] => 0
[AuthorID] => 1529090
[AuthorName] => Monique Buensalido
[SectionName] => Young Star
[SectionUrl] => young-star
[URL] =>
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BILLY AND GRACIA
Array
(
[results] => Array
(
[0] => Array
(
[ArticleID] => 154551
[Title] => The Selling Power of Advertising Icons
[Summary] => Its neither a cultnor an organized religion, but the worship of advertising icons is a pervasive part of popular culture worldwide. The advertising industry has produced and continues to produce icons that help symbolize and project the personality, essence or soul of products being promoted. From mens shirts to oats, from batteries to automobile tires these strategically drawn characters are the personification of businesses that began small and became dominant brands. All this, thanks in a huge way to their famous icons.
[DatePublished] => 2002-03-20 00:00:00
[ColumnID] => 133905
[Focus] => 0
[AuthorID] => 1174371
[AuthorName] => Bong R. Osorio
[SectionName] => Lifestyle Business
[SectionUrl] => business-life
[URL] =>
)
[1] => Array
(
[ArticleID] => 141523
[Title] => And now, an unforgettable word from our sponsors (Part I)
[Summary] => Do you know anyone who watches TV just to see commercials? Of course not. In fact, practically everyone is annoyed by commercials.
[DatePublished] => 2001-11-26 00:00:00
[ColumnID] => 133272
[Focus] => 0
[AuthorID] => 1529090
[AuthorName] => Monique Buensalido
[SectionName] => Young Star
[SectionUrl] => young-star
[URL] =>
)
)
)
abtest