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Lois Kaye Go fired 53 points as Cebu Country Club pooled a 281 and posted a seven-point lead over fancied Manila Southwoods-Masters at the start of the ninth PAL Ladies Interclub at the Alta Vista Golf Club here yesterday.

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It was an Internet-driven social experiment-and-viral marketing rolled into one. 
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BARBARA CRUZ

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abtest

Cebu CC grabs 7-point lead over Southwoods

October 24, 2014 - 12:00am

Lois Kaye Go fired 53 points as Cebu Country Club pooled a 281 and posted a seven-point lead over fancied Manila Southwoods-Masters...

Sports

Social experiment-cum-viral marketing helps brand hit targets

May 31, 2010 - 12:00am

It was an Internet-driven social experiment-and-viral marketing rolled into one. 

Business As Usual