Good website in 5-7 days? Go ask WebsiteExpress.BIZ

MANILA, Philippines - A good quality website done in as fast as five to seven days may be unheard of around three to five years ago. But with advancements in Web development technologies and applications, a website done in about a week is fast becoming more realistic.

WebsiteExpress.BIZ, whose objective is to make quality websites accessible and affordable to not just large corporations but also SMEs, micro-entrepreneurs, even professionals like doctors, lawyers, dentists, architects, believe that a website is a “window to the world” to showcase a service, a product or simply just to tell the world a story. For whatever reason, the website has to be of sufficient quality; otherwise, it will just be a waste of money.

“Our objective is to design and develop websites for those who need it quickly, whether big or small companies, the mass consumers or perhaps anyone in need of a website to showcase his product or service offering to the world,” said Kristian Noel Pura, head of the Digital Media Group of Information Capital Technology Ventures Inc. (ICTV), a publicly listed technology conglomerate, which runs WebsiteExpress.BIZ, ICTV’s digital media brand.

Pura said WebsiteExpress.BIZ is positioning itself as a catalyst when it comes to developing websites for both the corporate and the mass-based market, putting value in the fact that websites have evolved to become an important sales and marketing tool for most businesses.

Credit that, perhaps, to the “trust” factor, where most people look at websites as not anymore a reference site but as a possible sales channel. “Websites don’t just provide information anymore. It has become a channel or avenue for people to know you, to contact you and to find out what you can offer to them. These days Google is our number one ‘go-to’ advisor for just anything under the sun. If you do not have a website, then Google and eventually people who are potential customers will not find you. That is lost opportunity right there. Websites are now a channel for virtual interaction,” Pura said.

But why are websites really important? For one, Pura said it gives a semblance of legitimacy to the business, which will avoid being branded as “fly-by-night” or dubious.

Pura believes a website is fast becoming an acceptable sales channel, thanks to social media. “Through social media networks such as Facebook and Twitter, one can easily share his or her website to a network of friends or even friends’ friends. It is now very easy to advertise and be able to interact closely and more effectively with possible clients, all through a website,” he said.

But should anyone have a website? If your business is a sari-sari store, probably not, not unless you value expansion and further growth and be known to more people. “Even if you are a smaller budgeted enterprise, you seem to appear big in the eyes of others, whether for potential clients or business partners. A website provides an image of you being an aggressive business,” he said.

Pura, however, said the website is just a tool and not the business itself. It may perhaps help increase sales but it really depends on the kind of content the website has. “If you have a good website but with a bad product or service, the website won’t matter. Plus, there’s still the need for a little ‘push’ marketing and not rely on the website totally.”

Visit www.websiteexpress.biz and get your window to the world up and about faster than you can say “website.” Or call 799-7700 or e-mail at [email protected] for more details.