PLDT-SME Nation's SWUP makes delivery transactions safer, more convenient

MANILA, Philippines - Small and medium enterprises (SMEs) that incorporate delivering goods as part of their operation — especially for food businesses — have one main concern: peace of mind in terms of cash collection and payment.

Even as consumers are now getting used to a cashless payment system when they go shopping or when they eat out, PLDT-SME Nation is introducing the same cashless transactions for delivered goods, from business bulk deliveries of frozen goods to a simple delivery like ordering pizza.

Shops.Work Unplugged or simply put, SWUP, is a card payment system that accepts all credit and debit cards using a single Electronic Fund Transfer-POS (EFT-POS) terminal, and its wireless feature makes it possible to accept payments just about anywhere.

As more and more people use credit or debit cards these days, this new service means greater convenience for card users.

“We are very excited for the SWUP especially for SMEs and businesses as this takes advantage of technology and could really help businesses maximize their profit. It also offers limitless convenience for consumers as it offers some of the first-of-its-kind features in the market,” says PLDT-SME Nation vice president and head Kat Luna-Abelarde.

Business owners need not have various card terminals for them to accept different forms and brands of cards; they will only need one terminal for all kinds of card payments.

SWUP accepts major card brands such as Visa, MasterCard, JBC, American Express and Diners Club International as well as Visa Electron, MasterCard Electronic, Megalink, Bancnet and Express Payment System. 

“Its all-access is a new feature that we know store owners will greatly benefit from,” says PLDT-SME Nation product manager Blue Aldridge.

“There are a lot of different card brands out there and merchants need to cater to all these cards. The problem with that is they need a lot of terminals for each card as shoppers also carry various cards to make transactions,” Aldridge added.

Entrepreneurs are given the assurance of safety in making transactions as the system transfers cash from account to account. It also proves convenient for consumers to pay with a card.

Businesses that incorporate delivering goods to customers or buyers are now given assurance that the payment of such transactions are safe and secure.

The SWUP wireless feature makes use of Smart’s “nationwidest” GPRS network covering 99.57 percent of the country and PLDT Group’s broadest wireline network that allows the flexibility to accept card payments anywhere in the country.

The wireless system also provides a more secure line as it doesn’t make use of the Internet as the unit’s transport medium. It makes use of a private network, keeping it protected from viruses and hackers, which is possible with wired terminals.

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For more info on what PLDT-SME Nation offers businesses, call 101-888 or visit www.pldtsme-nation.com.ph.

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