Toshiba targets Philippines market for high capacity digital storage

MANILA, Philippines — Japanese technology giant Toshiba is aiming to capture a significant chunk of the Philippine market with its new and higher capacity hard disk drive (HDD).

“Storing digisnaps of places visited and meals eaten, archiving documents, sharing conference materials with colleagues; these days it’s becoming second nature to store all sorts of data in the cloud, where it’s safe until needed—or until it’s forgotten. All this is driving a dramatic expansion in all kinds of data, and it all has to be stored somewhere,” Toshiba said.

Toshiba came out with a nine-disk, 14-terabyte HDD by Toshiba Electronic Devices & Storage Corp., a subsidiary of Toshiba Corp.

The drive is the world’s first enterprise conventional magnetic recording (CMR) HDD to reach 14 TB, and the first with nine disks, one more than achieved before.

 Toshiba came up with the new technology with helium, which was key to this new innovation.

 Helium lowered disk resistance, improved performance and contributed to the capacity increase. It also helped to improve power consumption by over 40 percent compared to previous models.

Prior to the new product, Toshiba’s largest capacity drive was a seven-disk, 10TB model.

The lower resistance of helium produces less friction and disk vibration, making the spin of the disks more uniform.