Flying V launches its ‘Biodiesel Premium’ product in Ilocos

Biodiesel pioneer Flying V recently announced the general roll-out of its "Biodiesel Premium," its brand of pre-blended coco bio-Diesel in all of its stations in Ilocandia area.

Flying V spokesman Macky Lopez said this move is in response to government’s call encouraging the greater usage of alternative fuels in the face of spiralling prices of imported fuels.

From July 24-30, all Flying V stations in Ilocos Norte, Ilocos Sur, La Union, Baguio, and Pangasinan shall successively commence dispensing pre-blended BioDiesel at station pumps.

Lopez said the Ilocandia Biodiesel roll-out is pursuant to the company’s ongoing nationwide Biodiesel program.

Lopez said this will coincide with the intensified information campaign being undertaken by the Department of Energy in North Luzon on the consumer benefits and importance to the economy of Alternative Fuels.

Part of the DOE agenda during its various meetings with leaders of LGUs, and regional government agencies in the North is the stricter enforcement of Memorandum Circular 55 mandating the use of Biodiesel in all government-owned vehicles running on diesel.

Flying V is generally acknowledged as the Biodiesel Distribution pioneer, having received two Awards as a Pioneering Partner by the Department of Energy in the field of Alternative Fuels at ceremonies held and presided over by President Arroyo.

Flying V managing director Vicente de Jesus, meanwhile, announced that construction on Flying V’s Bio-Fuels Center at Philcoa’s Elliptical Circle Compound shall commence shortly.

Upon its opening, the center shall serve as the company’s flagship for alternative fuels, dispensing pre-blended Bio-Diesel, Fuel E-10 Ethanol, and auto gas, direct from the station pumps, and shall be home to year-round presentations, exhibits, and fora to accelerate general public acceptance of this revolutionary alternative fuel.

In a related development, USAID-Sustainable Energy Development Program (SEDP), during the grand launch of its clean cities program in Marikina City, announced that the Cinema Ad on Coco biodiesel shall be released before the end of the month.

The ad will be shown in theaters nationwide by USAID-SEDP pursuant to its advocacy for the use of biodiesel in promoting clean air and healthy environment.

The coco biodiesel brochures currently are also off the press and are being distributed in its Clean Cities pilot areas by USAID-SEDP.