A Whole New Definition of Blues

CEBU, Philippines - The Philippines being a tropical country its sunny days do not seem to end. The blue seas are ever there, reflecting the cool color of the clear skies above. It's like summer all year round.

Even with the onset of the rainy season, summer fashion still does, for the most part. The rolled-up indigo jeans are still nice to go with the languid notes of the blues playing in the background, as one busies with the usual day-to-day grinds. All the more if the jeans take on the coolest hue to soften the tropical temperatures.

Jeans are really the way to go both in the traditional weekend road trips, a quick visit to the beach or just idling at home. At the workplace, they're equally comfortable and stylish. Jeans have a youthful and active flair, suggesting a spirit of optimism, freedom, and exploration.

Carrying over the ultimate summer experience - with the best holiday memories of simple pleasures, family fun, and a total escape - GAP makes dressing appropriately easily, with comfortable casual separates, worry-free denims, light-weight whites, and popsicle-hued pastels to best keep cool in the year's hottest season.

The quintessential cool color blue, in all its various hues, gets the modern lift as star-spangles and traditional bandana prints liven up ladies' denims, shirts, dresses, and skirts. The men, on the other hand, take on a more somber approach, with moody, inky blues abounding on tees, shirts, and shorts in chambray and denim. The children's collection gets a proper education of the GAP heritage, with its definitive blues meeting open stitch sweaters, jeans, and playful wovens for girls and bandana-printed tops, linen polos, and denim pants for boys.

So, in keeping with the spirit of carefree fun, unabashed relaxation, and the pursuit for all things fresh and new, one may craft his or her own style with fresh, comfortable, and effortless pieces that take on the color blue. And GAP, at Ayala Center Cebu expansion wing, just makes it so easy and convenient - and, most of all, cool too. (FREEMAN)