CEBU, Philippines - Globe Telecom won the Integrated Communication Category in the ASEAN Corporate Sustainability Summit and Awards 2014 for having incorporated strategic communication programs for a more meaningful impact.
ACSSA was created to acknowledge individuals and organizations for their successful demonstration of commitment to sustainable operations, and provide a platform to showcase sustainable practices and create an avenue for benchmarking. It also aims to establish an opportunity to promote maturity in sustainable practices through a healthy competition among industry peers.
Recognizing the impact of environmental and social concerns on the global economy, Globe committed to integrate sustainability in its core operations. In line with this, Globe combined sustainability with its annual financial report to improve stakeholders’ perception on accountability and transparency, and demonstrate the connection between corporate responsibility and business operations and strategy.
For the past three years, Globe continues to meet international standards for its Annual and Sustainability Report by increasing its reported performance indicator and maintaining a B+ level of assurance. Last year, the 2012 ASR was recognized in Mercomm’s ARC International Awards XXVII under the specialized annual report category.
To provide its stakeholders the convenience in viewing the report, downloadable files were uploaded in the Globe website (www.globe.com.ph) on the day of the Annual Stockholders Meeting. A dedicated microsite was also developed, accessible via PC, tablet and smartphones.
In its ASR, Globe Telecom’s sustainability initiatives are divided into four areas – Environment, Workplace, Community and Marketplace.
Globe promotes efficient and effective environment protection initiatives through managing its operational carbon footprint, implementing waste management programs, and reducing energy consumption. The company also takes care of its employees and enables them through technology, systems and processes to make the difference in the lives of the customers.
Likewise, Globe promotes social and economic well-being in communities through various corporate social responsibility initiatives while at the same time, expands network coverage and infrastructure to provide access to as many people as possible through diverse sets of products and services and minimal operation cost. In improving mobile and internet connection, and mobile e-commerce, Globe maintains high business efficiency, effective risk management strategies and customer-focused loyalty program. (FREEMAN)