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                    [ArticleID] => 386934
                    [Title] => For Michelis, it’s time to shine in RP
                    [Summary] => 



Penetrating the highly impregnable export market is probably every businessman’s dream.


In the case of Michelis Gifts and Jewelry, whose exquisite pieces are already highly in demand in Europe and in the United States, it is the reverse. It has already the distinction of being considered among the young brands to watch out for by the Hong Kong International Jewellery Show. Everywhere in the world, people are going for silver. It has become the new white gold. Silver is in.


                    [DatePublished] => 2007-02-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
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                    [AuthorName] => 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
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                    [ArticleID] => 290463
                    [Title] => Pieces of silver
                    [Summary] => When Asuncion Maria Syquia de Faustmann parted ways with her partner in the silver jewelry export business, she put up Michelis Gifts & Jewellery, which is both the  company and the brand name. 


"A strong brand is one that revolves around dynamic designs, creative features, and knowing what the market wants or even projecting what the market will look for," said Faustmann. 


Michelis’ eight outlets are mainly located in the jewelry sections of Rustan’s department stores and in the shopping sections of de luxe hotels.


                    [DatePublished] => 2005-08-08 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1721099
                    [AuthorName] => Rose G. De La Cruz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
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SEVEN CASTLES

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                    [ArticleID] => 386934
                    [Title] => For Michelis, it’s time to shine in RP
                    [Summary] => 



Penetrating the highly impregnable export market is probably every businessman’s dream.


In the case of Michelis Gifts and Jewelry, whose exquisite pieces are already highly in demand in Europe and in the United States, it is the reverse. It has already the distinction of being considered among the young brands to watch out for by the Hong Kong International Jewellery Show. Everywhere in the world, people are going for silver. It has become the new white gold. Silver is in.


                    [DatePublished] => 2007-02-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business As Usual
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                    [ArticleID] => 290463
                    [Title] => Pieces of silver
                    [Summary] => When Asuncion Maria Syquia de Faustmann parted ways with her partner in the silver jewelry export business, she put up Michelis Gifts & Jewellery, which is both the  company and the brand name. 


"A strong brand is one that revolves around dynamic designs, creative features, and knowing what the market wants or even projecting what the market will look for," said Faustmann. 


Michelis’ eight outlets are mainly located in the jewelry sections of Rustan’s department stores and in the shopping sections of de luxe hotels.


                    [DatePublished] => 2005-08-08 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1721099
                    [AuthorName] => Rose G. De La Cruz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

        )

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abtest

For Michelis, it’s time to shine in RP

February 26, 2007 - 12:00am

Penetrating the highly impregnable export market is probably every businessman’s dream. In the case of Michelis Gifts and Jewelry, whose exquisite pieces...

Business As Usual

Pieces of silver

By Rose G. De La Cruz | August 8, 2005 - 12:00am

When Asuncion Maria Syquia de Faustmann parted ways with her partner in the silver jewelry export business, she put up Michelis Gifts & Jewellery, which is both the company and the brand name. "A strong...

Business As Usual