Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 1334285
                    [Title] => Building national brand entails knowing market
                    [Summary] => 
Although exploring a wider market such as Mega Manila may be quite tempting for successful homegrown businesses, it can be very challenging and entails a tough process and creative branding strategies.

                    [DatePublished] => 2014-06-13 00:00:00
                    [ColumnID] => 0
                    [Focus] => 0
                    [AuthorID] => 1213316
                    [AuthorName] => Carlo S. Lorenciana
                    [SectionName] => Freeman Cebu Business
                    [SectionUrl] => cebu-business
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 747755
                    [Title] => Unilab advocates youth empowerment
                    [Summary] => 
Student teams from the University of the Philippines (UP) Diliman bested 50 other teams to win top honors in the recently concluded Unilab Ideas Positive, the only social marketing competition among college students on health and wellness in the country today.
                    [DatePublished] => 2011-11-15 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Health And Family
                    [SectionUrl] => health-and-family
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 197635
                    [Title] => How do you cope with the hard times?
                    [Summary] => Answer: Hardly! Short of taking turns to eat, cash-strapped families are stretching not just their meager budget but also their imagination to ward off pangs of hunger. Remember Dr. Ned Roberto’s nationwide consumer coping and buying behavior survey in July 2002? Well, the survey says that the Class E market is subsisting on "surrogate ulam."  Coffee and soy sauce top the list of surrogate ulam. 


                    [DatePublished] => 2003-03-04 00:00:00
                    [ColumnID] => 133914
                    [Focus] => 0
                    [AuthorID] => 1096607
                    [AuthorName] =>  Ching M. Alano
                    [SectionName] => Health And Family
                    [SectionUrl] => health-and-family
                    [URL] => 
                )

        )

)

DR. NED ROBERTO

Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 1334285
                    [Title] => Building national brand entails knowing market
                    [Summary] => 
Although exploring a wider market such as Mega Manila may be quite tempting for successful homegrown businesses, it can be very challenging and entails a tough process and creative branding strategies.

                    [DatePublished] => 2014-06-13 00:00:00
                    [ColumnID] => 0
                    [Focus] => 0
                    [AuthorID] => 1213316
                    [AuthorName] => Carlo S. Lorenciana
                    [SectionName] => Freeman Cebu Business
                    [SectionUrl] => cebu-business
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 747755
                    [Title] => Unilab advocates youth empowerment
                    [Summary] => 
Student teams from the University of the Philippines (UP) Diliman bested 50 other teams to win top honors in the recently concluded Unilab Ideas Positive, the only social marketing competition among college students on health and wellness in the country today.
                    [DatePublished] => 2011-11-15 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Health And Family
                    [SectionUrl] => health-and-family
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 197635
                    [Title] => How do you cope with the hard times?
                    [Summary] => Answer: Hardly! Short of taking turns to eat, cash-strapped families are stretching not just their meager budget but also their imagination to ward off pangs of hunger. Remember Dr. Ned Roberto’s nationwide consumer coping and buying behavior survey in July 2002? Well, the survey says that the Class E market is subsisting on "surrogate ulam."  Coffee and soy sauce top the list of surrogate ulam. 


                    [DatePublished] => 2003-03-04 00:00:00
                    [ColumnID] => 133914
                    [Focus] => 0
                    [AuthorID] => 1096607
                    [AuthorName] =>  Ching M. Alano
                    [SectionName] => Health And Family
                    [SectionUrl] => health-and-family
                    [URL] => 
                )

        )

)

abtest

Building national brand entails knowing market

By Carlo S. Lorenciana | June 13, 2014 - 12:00am

Although exploring a wider market such as Mega Manila may be quite tempting for successful homegrown businesses, it can be very challenging and entails a tough process and creative branding strategies.

Freeman Cebu Business

Unilab advocates youth empowerment

November 15, 2011 - 12:00am

Student teams from the University of the Philippines (UP) Diliman bested 50 other teams to win top honors in the recently concluded Unilab Ideas Positive, the only social marketing competition among college students...

Health And Family

How do you cope with the hard times?

By Ching M. Alano | March 4, 2003 - 12:00am

Answer: Hardly! Short of taking turns to eat, cash-strapped families are stretching not just their meager budget but also their imagination to ward off pangs of hunger. Remember Dr. Ned Roberto’s nationwide...

Health And Family