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                    [ArticleID] => 769807
                    [Title] => Araneta celebrates Chinese New Year
                    [Summary] => 
The Araneta Center welcomes the Year of the Water Dragon with fun activities that spell good fortune.
                    [DatePublished] => 2012-01-22 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Entertainment
                    [SectionUrl] => entertainment
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                    [ArticleID] => 166650
                    [Title] => The Coliseum at the Center
                    [Summary] => "Because it  enjoys a broad income market base from the very rich to the very poor, the Coliseum plays a vital role in any marketing effort of the Center," said Jose Avelino, vice president and marketing head of Araneta Center, Inc. 


"My job is to get the Coliseum patrons to rediscover the area and to see how much the Center has improved. Rediscovery is a priority. The increase in per capita spending within the Center will follow."


                    [DatePublished] => 2002-07-01 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
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COLISEUM CIRCLE

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                    [ArticleID] => 769807
                    [Title] => Araneta celebrates Chinese New Year
                    [Summary] => 
The Araneta Center welcomes the Year of the Water Dragon with fun activities that spell good fortune.
                    [DatePublished] => 2012-01-22 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Entertainment
                    [SectionUrl] => entertainment
                    [URL] => 
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                    [ArticleID] => 166650
                    [Title] => The Coliseum at the Center
                    [Summary] => "Because it  enjoys a broad income market base from the very rich to the very poor, the Coliseum plays a vital role in any marketing effort of the Center," said Jose Avelino, vice president and marketing head of Araneta Center, Inc. 


"My job is to get the Coliseum patrons to rediscover the area and to see how much the Center has improved. Rediscovery is a priority. The increase in per capita spending within the Center will follow."


                    [DatePublished] => 2002-07-01 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business As Usual
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abtest

Araneta celebrates Chinese New Year

January 22, 2012 - 12:00am

The Araneta Center welcomes the Year of the Water Dragon with fun activities that spell good fortune.

Entertainment

The Coliseum at the Center

July 1, 2002 - 12:00am

"Because it enjoys a broad income market base from the very rich to the very poor, the Coliseum plays a vital role in any marketing effort of the Center," said Jose Avelino, vice president and marketing...

Business As Usual