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Deploying celebrity endorsers is one of the favored strategies used to create media buzz and public awareness, whether in the business of selling consumer products, services, non-profit causes, and now also political candidates for the exciting 2010 election.
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BEEF INDUSTRY COUNCIL

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The advantages and perils of celebrity endorsers

By Wilson Lee Flores | October 12, 2009 - 12:00am

Deploying celebrity endorsers is one of the favored strategies used to create media buzz and public awareness, whether in the business of selling consumer products, services, non-profit causes, and now also political...

Lifestyle Business