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ADRIAN HOLMES

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                    [Summary] => HSBC recently launched a worldwide advertising campaign, which introduces the new strapline "HSBC: The world’s local bank," promoting a clearly differentiated global brand positioning for one of the largest banks in the world.


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abtest

HSBC’s latest campaign ad

June 17, 2002 - 12:00am

HSBC recently launched a worldwide advertising campaign, which introduces the new strapline "HSBC: The world’s local bank," promoting a clearly differentiated global brand positioning for one of the...

Business As Usual