MANILA, Philippines - ABS-CBN 2 will be the official broadcast partner of the Women’s World 10-Ball Championship with the world’s top players vying for the top $20,000 on June 2-6 here.
Dragon Promotions and ABS-CBN recently signed the contract with the giant television network airing the event with a guaranteed 25 hours live coverage as well as delayed taping of other feature matches.
Forty-eight women from around the world will vie for the top $20,000 purse with an additional $50,000 for the top finishers, making it the biggest local women’s sporting event this year.
The tournament will be aired not only throughout the Philippines but also abroad via ABS-CBN’s The Filipino Channel, which covers the United States in states such as New York, Illinois, California, Florida and New Jersey. Additional coverage will also be held in Canada, Puerto Rico and Middle East countries such as Saudi Arabia, Kuwait, Jordan and the United Arab Emirates. Fifteen countries on three continents will be airing the matches. Just in the Philippines alone, ABS-CBN has a reach of over 50 million viewers, which represents about 70 percent of the households in the Philippines.
“ABS-CBN is very pleased and excited to give national and international coverage to this event. The Women’s World 10-Ball Championship is a historic event and will be the biggest women’s sporting event of the year in the Philippines. We are looking forward to a long and prosperous relationship with Dragon Promotions and billiards,” said Peter Musngi, vice president for ABS-CBN Sports.
The event will be telecast on ABS-CBN’s Studio 23, a free-to-air UHF TV with a national reach. The event will also be aired on ABS-CBN Global where more than a million overseas Filipinos will be reached.
“Dragon Promotions has put its full resources behind this event, and Charlie Williams and myself have personally flown back and forth from the Philippines and the US five times just in the past four months. This is the culmination of two year’s work into this project,” said Cindy Lee, CEO of Dragon Promotions. “ABS-CBN is a superb media entity and very professional to work with. We could not have asked for a better media partner for this event.